Brio Beardscape
FailThe top 5 brands take 100% of clicks, so Brio Beardscape is a Fail.
- Flapen Score
- 42 / 100Ranks 1,759 of 2,481 Beauty niches · −5 vs the category median of 4742
- Market size
- £113K/yr40K searches / yr
- 90-day growth
- -3.7%search demand this quarter
- Competition
- 87%top-5 click share · 4 brands · 56 sellers
Flapen Score
Brio Beardscape against its category
The dotted line is the Beauty average. Past it, Brio Beardscape is stronger. Inside it, weaker.
Market
The Brio Beardscape market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Brio Beardscape 40K times last year and spent an estimated £113K. All 4 brands take every click. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £113K a year.
- Searches, last 12 months
- 40K
- Growth, 90 days vs prior 90
- -3.7%
- Conversion, latest week
- 3.5%
- Market size, estimated
- £113Ka year
- Top search term
- wahl detailer30K searches a year
02 · Price
A sale here is worth £80.98.
Listings sell for £80.98 on average, from £16.05 to £115.60. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 100 to 250 of them. At £80.98 that is £8K to £20K a year per listing.
- Average price
- £80.98inside the $15 to $100 sweet spot
- Price range
- £16.05–£115.60
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £8K–£20K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
33% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #176 within Hair Cutting Tools. It carries 1,112 reviews at 4.18 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 33%
- Prime listings
- 78%
- Out of stock, average day
- 0.0%
- Average rank
- #176in Hair Cutting Tools
- Average rating
- 4.18 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,112per listing
- Listings tracked
- 9
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Brio Beardscape products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Wahl Cordless Detailer Li Trimmer
- Price
- £85.31
- Rating
- 4.3/5
- Reviews
- 6,385
- Age
- 6y ago

Wahl Cordless Professional Barbers T-Blade Detail Trimmer and Foil Shaver
- Price
- £107.91
- Rating
- 4.2/5
- Reviews
- 63
- Age
- 1y ago

Wahl Professional 5 Star Series Cordless Detailer Li Trimmer
- Price
- £100.19
- Rating
- 4.1/5
- Reviews
- 50
- Age
- 1y ago

Wahl 5 Star Corded Trimmer Professional Hair Trimmers Wide T Blade for Barbers Zero Overlap Outlining and Shaping Stainless Steel Blade Hair Cutting kit
- Price
- £63.09
- Rating
- 4.4/5
- Reviews
- 817
- Age
- 11y ago

Wahl Detailer Hair Trimmer Corded
- Price
- £68.12
- Rating
- 4.4/5
- Reviews
- 2,537
- Age
- 13y ago
Trending
estimated 90-day click momentum
ZiaWorld Men Cordless Hair & Beard Trimmer Waterproof Grooming Kit Adjustable Speeds USB Rechargeable Low Noise Motor & Long Battery Life Hair Clipper for Men Haircut
- Price
- £16.05
- Rating
- 4.2/5
- Reviews
- 62
- Age
- 3y ago

Wahl Detailer Hair Trimmer Corded
- Price
- £68.12
- Rating
- 4.4/5
- Reviews
- 2,537
- Age
- 13y ago

Wahl Professional 5 Star Series Cordless Detailer Li Trimmer
- Price
- £100.19
- Rating
- 4.1/5
- Reviews
- 50
- Age
- 1y ago

Wahl Cordless Professional Barbers T-Blade Detail Trimmer and Foil Shaver
- Price
- £107.91
- Rating
- 4.2/5
- Reviews
- 63
- Age
- 1y ago

Wahl Cordless Black Detailer Barber Trimmer Professional Extra-Close Cutting Adjustable & Wide Blade Carbon-Steel Blades with Diamond-Like Coating
- Price
- £115.60
- Rating
- 3.4/5
- Reviews
- 4
- Age
- 1y ago
Newest
by launch date
Wahl Cordless Black Detailer Barber Trimmer Professional Extra-Close Cutting Adjustable & Wide Blade Carbon-Steel Blades with Diamond-Like Coating
- Price
- £115.60
- Rating
- 3.4/5
- Reviews
- 4
- Age
- 1y ago

Wahl Cordless Professional Barbers T-Blade Detail Trimmer and Foil Shaver
- Price
- £107.91
- Rating
- 4.2/5
- Reviews
- 63
- Age
- 1y ago

Wahl Professional 5 Star Series Cordless Detailer Li Trimmer
- Price
- £100.19
- Rating
- 4.1/5
- Reviews
- 50
- Age
- 1y ago

Wahl 5 Star ALignTrimmer Cord/Cordless Lithium Ion Trimmer Professional Hair Trimmers Detailing and Outlining Lightweight Ergonomic Zero-Gap Adjustable Compact T-Blades Barbers Supplies
- Price
- £57.07
- Rating
- 4.4/5
- Reviews
- 57
- Age
- 2y ago

ZiaWorld Men Cordless Hair & Beard Trimmer Waterproof Grooming Kit Adjustable Speeds USB Rechargeable Low Noise Motor & Long Battery Life Hair Clipper for Men Haircut
- Price
- £16.05
- Rating
- 4.2/5
- Reviews
- 62
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 87% of clicks. A locked shelf that new listings rarely crack.
Brands
4 flat
Sellers
56
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
87%
Top 20: 100%
Open market
0%
- Wahl48%
- Wahl Professional46%
- ZiaWorld3%
- Wahl (WAKH4)3%
- Open — no brand owns it (0%)
Demand
Brio Beardscape search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 13.3× · 11 of 12 months tracked
Reviews and returns
What reviews say buyers love and hate about Brio Beardscape
We read the reviews and the return reasons for every product selling here.
“Broken attachment”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Brio Beardscape questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









