Skip to content

Body Powder Puff

Fail

Prices span $2.10–$13.60, mostly outside the sweet spot, so Body Powder Puff is a Fail.

Flapen Score
49
49 / 100
Top 39% of 2,481 Beauty niches · +2 vs the category median of 47
Market size
£46K/yr141K searches / yr
90-day growth
-26.5%search demand this quarter
Competition
36%top-5 click share · 39 brands · 69 sellers

Flapen Score

Body Powder Puff against its category

The dotted line is the Beauty average. Past it, Body Powder Puff is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Body Powder Puff market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Body Powder Puff 141K times last year and spent an estimated £46K. The top 5 brands take 46% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 4.6% of those searches ended in a purchase.

Shoppers searched for this 141K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -26.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £46K a year.

Searches, last 12 months
141K
Growth, 90 days vs prior 90
-26.5%
Conversion, latest week
4.6%
Market size, estimated
£46Ka year
Top search term
powder puff and container29K searches a year

02 · Price

A sale here is worth £7.20.

Listings sell for £7.20 on average, from £2.10 to £13.60. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £7.20 that is £720 to £2K a year per listing.

Average price
£7.20under the $15 to $100 sweet spot
Price range
£2.10–£13.60
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£720–£2K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #103 within Tools & Accessories. It carries 315 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
98%
Out of stock, average day
6.0%
Average rank
#103in Tools & Accessories
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
315per listing
Listings tracked
55

04 · Newcomers

0 of last year's 23 launches cleared the first-year sales bar.

23 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
23
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Body Powder Puff products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

39 falling

Sellers

69

Top-5 brand share

46%

Top 20: 82%

Top-5 click share

36%

Top 20: 70%

Open market

50%

  • Brand 115%
  • Brand 210%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 64%

Demand

Body Powder Puff search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '26DecJanFebMarAprMayJunJul

Peak months: Jan, Dec · busiest ÷ quietest = 3.1× · 8 of 12 months tracked

Search terms

Top Body Powder Puff search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • powder puff and container29K/yr
  • dusting powder container with puff13K/yr
  • body powder puff18K/yr
  • body powder puff and container14K/yr
  • talcum powder puff5K/yr
  • dusting powder container25K/yr
  • powder puff case4K/yr
  • powder puffs for body powder3K/yr
  • dusting powder puff4K/yr
  • talcum powder puff and container4K/yr

Reviews and returns

What reviews say buyers love and hate about Body Powder Puff

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Smell”
0.6%of orders come back
“Smell not as strong as expected”
A buyer, on “Smell”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Body Powder Puff questions

Answered from the same tracked data.