Blue Hair Spray Colour for Kids

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -36.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.

Searches, last 12 months

69K

Growth, 90 days vs prior 90

-36.6%

Conversion, latest week

10.7%

Market size, estimated

£45Ka year

Peak month

October9.3× the quietest month

Top search term

blue hair spray colour for kids42K searches a year

Listings sell for £6.08 on average, from £4.48 to £8.52. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £6.08 that is £2K to £3K a year per listing.

Average price

£6.08under the $15 to $100 sweet spot

Price range

£4.48–£8.52

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

£2K–£3K

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

67% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 16.4% of listings are out of stock. The average listing ranks #202 within Hair Colour. It carries 649 reviews at 3.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

93%

Out of stock, average day

16.4%

Average rank

#202in Hair Colour

Average rating

3.59 starsAmazon United Kingdom average 4.36 stars

Average reviews

649per listing

Listings tracked

15

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months