Blow Dry Hair Brush
FailThe top 5 brands take 100% of clicks, so Blow Dry Hair Brush is a Fail.
- Flapen Score
- 44 / 100Ranks 1,531 of 2,481 Beauty niches · −3 vs the category median of 4744
- Market size
- £644K/yr390K searches / yr
- 90-day growth
- -8.2%search demand this quarter
- Competition
- 80%top-5 click share · 5 brands · 175 sellers
Flapen Score
Blow Dry Hair Brush against its category
The dotted line is the Beauty average. Past it, Blow Dry Hair Brush is stronger. Inside it, weaker.
Market
The Blow Dry Hair Brush market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Blow Dry Hair Brush 390K times last year and spent an estimated £644K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 4.7% of those searches ended in a purchase.
Shoppers searched for this 390K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £644K a year.
- Searches, last 12 months
- 390K
- Growth, 90 days vs prior 90
- -8.2%
- Conversion, latest week
- 4.7%
- Market size, estimated
- £644Ka year
- Peak month
- November3.0× the quietest month
- Top search term
- babyliss92K searches a year
02 · Price
A sale here is worth £35.34.
Listings sell for £35.34 on average, from £14.88 to £90.74. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At £35.34 that is £44K to £53K a year per listing.
- Average price
- £35.34inside the $15 to $100 sweet spot
- Price range
- £14.88–£90.74
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- £44K–£53K
- Returns
- 5.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
73% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #52 within Styling Tools. It carries 2,374 reviews at 4.08 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 91%
- Out of stock, average day
- 0.0%
- Average rank
- #52in Styling Tools
- Average rating
- 4.08 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,374per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Blow Dry Hair Brush products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
175
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
0%
- Brand 179%
- Brand 210%
- Brand 36%
- Brand 43%
- Brand 52%
Demand
Blow Dry Hair Brush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.0×
Search terms
Top Blow Dry Hair Brush search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- babyliss92K/yr
- babyliss big hair rotating brush67K/yr
- rotating hair dryer brush65K/yr
- blowdry brush20K/yr
- babyliss hot brush20K/yr
- babyliss hair brush16K/yr
- rotating hair dryer brush for short hair11K/yr
- rotating hair brush9K/yr
- babyliss hot air brush9K/yr
- rotating hot air brush9K/yr
Reviews and returns
What reviews say buyers love and hate about Blow Dry Hair Brush
We read the reviews and the return reasons for every product selling here.
“it broke”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blow Dry Hair Brush questions
Answered from the same tracked data.