Blonde Shampoo

Shoppers searched for this 329K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 14.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £367K a year.

Searches, last 12 months

329K

Growth, 90 days vs prior 90

-4.8%

Conversion, latest week

14.3%

Market size, estimated

£367Ka year

Peak month

April2.9× the quietest month

Top search term

blonde shampoo98K searches a year

Listings sell for £7.82 on average, from £1.21 to £19.83. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At £7.82 that is £4K to £6K a year per listing.

Average price

£7.82under the $15 to $100 sweet spot

Price range

£1.21–£19.83

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

£4K–£6K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

63% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #281 within Shampoos & Conditioners. It carries 1,609 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

96%

Out of stock, average day

1.4%

Average rank

#281in Shampoos & Conditioners

Average rating

4.53 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,609per listing

Listings tracked

24

12 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

12

Successful launches

10Amazon's first-year sales bar

Average brand age

66 months