Black Hand Towel
a small market ($40K/yr) — Black Hand Towel doesn't clear our bar today.
Flapen Score
Ranks 1,531 of 2,481 Beauty niches · −3 vs the category median of 47
Is Black Hand Towel profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Black Hand Towel is a £40K/yr Amazon United Kingdom market (55K searches/yr). The top 5 brands hold 76% of demand. Verdict: Skip it — 44/100.
Black Hand Towel: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -23.7% over the last 90 days and 8.0% of searches end in a purchase.
£40K
revenue / yr
Who owns the niche?
The top 5 brands hold 76% of demand, so 24% of the market is open.
24%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 22 products
Top Black Hand Towel products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
GC GAVENO CAVAILIA New Hampton Pack of 4 Hand Towel Set 100% Ringspun Cotton Extra Absorbent 450 GSM Luxury Towel Black 4PK
- Price
- £8.67
- Rating
- 4.1/5
- Reviews
- 1,674
- Age
- 5y ago
Catherine Lansfield Quick Dry Cotton Hand Towel Black
- Price
- £3.76
- Rating
- 4.3/5
- Reviews
- 420
- Age
- 3y ago
IBIMZA Hand Towel - Soft & Super Absorbent Black Hand Towels for bathroom Ring Spun Quick Dry Egyptian Cotton Hand Towel Set of 6 Bathroom Hand Towels Black - (40 x 70 cm)
- Price
- £13.73
- Rating
- 4.2/5
- Reviews
- 1,293
- Age
- 5y ago
GC GAVENO CAVAILIA 550 GSM Hand Towels - Pack Of 2 - Egyptian Cotton Towel - Highly Absorbent & Quick Dry Bathroom Towels Sets - Washable Spa Saloon Gym Towel Black 50 x 80 Cm
- Price
- £7.84
- Rating
- 4.2/5
- Reviews
- 461
- Age
- 5y ago
Utopia Towels - Premium Hand Towels - Ultra Soft and Highly Absorbent Extra Large Thick - 41 x 71 cm Hotel & Spa Quality Towels (6-Pack) (Black)
- Price
- £12.72
- Rating
- 4.3/5
- Reviews
- 26,839
- Age
- 6y ago
Trending
90-day click momentumGC GAVENO CAVAILIA 2 Pack 550 GSM Breathable Hand Towels 50x80 Cm Black
- Price
- £7.46
- Rating
- 4.6/5
- Reviews
- 402
- Age
- 5y ago
Towelogy 2 Piece Hand Towel Set - Hand Towels for Bathroom 100% Cotton Multipurpose Washcloths Ideal for Everyday Use Fade Resistant 50 x 85cm | Machine Washable (Noir Black 2)
- Price
- £12.21
- Rating
- 4.4/5
- Reviews
- 77
- Age
- 3y ago
Catherine Lansfield Relax And Unwind 50x85cm Hand Towel Black
- Price
- £3.72
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 5mo ago
Rapport Home Helix Hand Towels 2 Pack | Mono Black | 50x85cm | Luxurious 500GSM 100% Cotton | Oeko-Tex Certified Absorbent & Soft
- Price
- £7.55
- Rating
- 4.5/5
- Reviews
- 43
- Age
- 8mo ago
Towelogy Luxurious Hand Towels For Bathroom - Super Soft Bamboo & Cotton Blend Pack Of 2 Ultra Absorbent Hotel Quality Ribbed Bathroom Hand Towels Set 50x80cm (Black)
- Price
- £12.22
- Rating
- 4.2/5
- Reviews
- 22
- Age
- 1y ago
Newest
by launch dateCatherine Lansfield Relax And Unwind 50x85cm Hand Towel Black
- Price
- £3.72
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 5mo ago
Rapport Home Helix Hand Towels 2 Pack | Mono Black | 50x85cm | Luxurious 500GSM 100% Cotton | Oeko-Tex Certified Absorbent & Soft
- Price
- £7.55
- Rating
- 4.5/5
- Reviews
- 43
- Age
- 8mo ago
Towelogy Luxurious Hand Towels For Bathroom - Super Soft Bamboo & Cotton Blend Pack Of 2 Ultra Absorbent Hotel Quality Ribbed Bathroom Hand Towels Set 50x80cm (Black)
- Price
- £12.22
- Rating
- 4.2/5
- Reviews
- 22
- Age
- 1y ago
Novo Home Hand Towels for Bathroom 550 GSM 100% Cotton Soft & Absorbent Pack of 6 Small Towel (50x85cm) Quick Dry Luxury Cotton Hand Towels Black
- Price
- £16.70
- Rating
- 4.6/5
- Reviews
- 61
- Age
- 1y ago
Meng Jiaran 3 Pack Gym Towels Men Small Microfibre Sports Sweat Towels
- Price
- £6.10
- Rating
- 4.1/5
- Reviews
- 76
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
Brands
15 falling
Sellers
22
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
59%
Top 20: 98%
Open market
20%
- GC GAVENO CAVAILIA38%
- Catherine Lansfield13%
- IBIMZA10%
- Towelogy8%
- Utopia Towels7%
- A2Z3%
Black Hand Towel demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.5×
What reviews say buyers love and hate about Black Hand Towel
What buyers mention most, as a share of all reviews.
What buyers love
94% of reviews“Excellent quality towel”
“Good value for money”
“Nice towels great to wash”
“Nice hand towels”
“Nice size”
What buyers complain about
91% of reviews“Poor quality”
“Very thin”
“I obviously bought the wrong size”
“colour soon faded pity”
“still fluff comes off when drying your hands etc”
Black Hand Towel return rate & reasons
Why buyers send it back, as a share of all return requests.
1.2%
Return rate
49%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Black Hand Towel questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
