Black Hair Shampoo

Shoppers searched for this 143K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £124K a year.

Searches, last 12 months

143K

Growth, 90 days vs prior 90

-6.8%

Conversion, latest week

8.7%

Market size, estimated

£124Ka year

Peak month

November1.3× the quietest month

Top search term

black hair dye shampoo83K searches a year

Listings sell for £9.97 on average, from £6.88 to £14.15. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £9.97 that is £997 to £2K a year per listing.

Average price

£9.97under the $15 to $100 sweet spot

Price range

£6.88–£14.15

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£997–£2K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.7% of listings are out of stock. The average listing ranks #480 within Hair Colour. It carries 974 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

14.7%

Average rank

#480in Hair Colour

Average rating

4.20 starsAmazon United Kingdom average 4.36 stars

Average reviews

974per listing

Listings tracked

25

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

43 months