Black Eyebrow Pencil
prices mostly outside the sweet spot ($2.46–$11.67) — Black Eyebrow Pencil doesn't clear our bar today.
Flapen Score
Ranks 1,759 of 2,481 Beauty niches · −5 vs the category median of 47
Is Black Eyebrow Pencil profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Black Eyebrow Pencil is a £198K/yr Amazon United Kingdom market (271K searches/yr). The top 5 brands hold 99% of demand. Verdict: Skip it — 42/100.
Black Eyebrow Pencil: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +5.2% over the last 90 days and 12.2% of searches end in a purchase.
£198K
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 17 products
Top Black Eyebrow Pencil products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
NYX Professional Makeup Brow Pencil Micro Brow Dual Ended Ultrafine Pencil Tip with Mechanical Brow Tool and Spoolie Brush Vegan Formula Korean Makeup Shade: Espresso
- Price
- £6.38
- Rating
- 4.4/5
- Reviews
- 68,239
- Age
- 6y ago
NYX Professional Makeup Brow Pencil Micro Brow Dual Ended Ultrafine Pencil Tip with Mechanical Brow Tool and Spoolie Brush Vegan Formula Korean Makeup Shade: Ash Brown
- Price
- £6.09
- Rating
- 4.4/5
- Reviews
- 68,239
- Age
- 6y ago
NYX Professional Makeup Brow Pencil Micro Brow Dual Ended Ultrafine Pencil Tip with Mechanical Brow Tool and Spoolie Brush Vegan Formula Korean Makeup Shade: Brunette
- Price
- £5.93
- Rating
- 4.4/5
- Reviews
- 68,239
- Age
- 6y ago
NYX Professional Makeup Brow Pencil Micro Brow Dual Ended Ultrafine Pencil Tip with Mechanical Brow Tool and Spoolie Brush Vegan Formula Korean Makeup Shade: Black
- Price
- £6.21
- Rating
- 4.4/5
- Reviews
- 68,239
- Age
- 10y ago
NYX Professional Makeup Brow Pencil Micro Brow Dual Ended Ultrafine Pencil Tip with Mechanical Brow Tool and Spoolie Brush Vegan Formula Korean Makeup Shade: Taupe
- Price
- £6.16
- Rating
- 4.4/5
- Reviews
- 68,239
- Age
- 6y ago
Trending
90-day click momentum
NYX Professional Makeup Micro Brow Pencil Ultra Slim Eye Brow Pencil with Dual Ended Ultrafine Tip Waterproof & Smudge-Resistant Vegan Formula Shade: Cool Ash Brown
- Price
- £6.94
- Rating
- 4.4/5
- Reviews
- 68,239
- Age
- 4y ago
MUA Makeup Academy Brow Define Black Micro Eyebrow Pencil with Spoolie Brush For Dark Hair (Pack of 1) - Vegan & Cruelty Free
- Price
- £2.46
- Rating
- 3.8/5
- Reviews
- 419
- Age
- 7y ago
NYX Professional Makeup Brow Pencil Micro Brow Dual Ended Ultrafine Pencil Tip with Mechanical Brow Tool and Spoolie Brush Vegan Formula Korean Makeup Shade: Ash Brown
- Price
- £6.09
- Rating
- 4.4/5
- Reviews
- 68,239
- Age
- 6y ago
NYX Professional Makeup Brow Pencil Micro Brow Dual Ended Ultrafine Tip Mechanical Brow Pencil and Spoolie Brush Vegan Formula Korean Makeup Shade: Ash Brown Pack of 2
- Price
- £11.67
- Rating
- 4.4/5
- Reviews
- 68,239
- Age
- 6y ago
NYX Professional Makeup Micro Brow Pencil Ultra Slim Eye Brow Pencil with Dual Ended Ultrafine Tip Waterproof & Smudge-Resistant Vegan Formula Shade: Chocolate
- Price
- £5.75
- Rating
- 4.3/5
- Reviews
- 3,645
- Age
- 6y ago
Newest
by launch date
Vital Horizon Waterproof Eyebrow Pencil with Brush & Sharpener Long-Lasting Smudge-Proof Black Brown Dark Brown (Black)
- Price
- £3.73
- Rating
- 4.0/5
- Reviews
- 32
- Age
- 1y ago
Beauty Forever Professional True Kohl Eyebrow Pencil High Precision Pencil with Built in Brush 1.2gms each (501 Black)
- Price
- £2.62
- Rating
- 4.5/5
- Reviews
- 166
- Age
- 1y ago
NYX Professional Makeup Micro Brow Pencil Ultra Slim Eye Brow Pencil with Dual Ended Ultrafine Tip Waterproof & Smudge-Resistant Vegan Formula Shade: Cool Ash Brown
- Price
- £6.94
- Rating
- 4.4/5
- Reviews
- 68,239
- Age
- 4y ago
NYX Professional Makeup Brow Tint Lift And Snatch Brow Tint Pen Up to 16 Hour Wear Smudge-resistant Transfer-resistant Extra Thin Bristles Korean Makeup Shade Espresso 1ml
- Price
- £7.94
- Rating
- 4.3/5
- Reviews
- 26,149
- Age
- 5y ago
Sleek MakeUP Micro-Fine Brow Pencil for Precise Hair Like Strokes Waterproof Long Lasting Dual Ended Medium Brown
- Price
- £5.08
- Rating
- 4.4/5
- Reviews
- 230
- Age
- 5y ago
Competition: brands, sellers & click share
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.
Brands
6 rising
Sellers
76
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
0%
- NYX PROFESSIONAL MAKEUP91%
- MUA3%
- BF Beauty Forever2%
- SLEEK2%
- Revolution Beauty London1%
- VITAL HORIZON1%
Black Eyebrow Pencil demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Black Eyebrow Pencil search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- nyx eyebrow pencil166K/yr
- nyx brow pencil24K/yr
- black eyebrow pencil25K/yr
- eyebrow pencil black23K/yr
- nyx micro brow pencil14K/yr
- nyc eyebrow pencil8K/yr
- eyebrow pencil nyx5K/yr
- nyx eyebrow pencil espresso5K/yr
What reviews say buyers love and hate about Black Eyebrow Pencil
What buyers mention most, as a share of all reviews.
What buyers love
84% of reviews“Does the job and is affordable”
“Great colour”
“Excellent product”
“lasts all day”
“Easy to use”
What buyers complain about
83% of reviews“Too dark”
“Broke”
“Cheaper product”
“Not worth the money”
“Doesnt work”
Black Eyebrow Pencil return rate & reasons
Why buyers send it back, as a share of all return requests.
0.0%
Return rate
50%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Black Eyebrow Pencil questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
