Billie Eilish Merch
MaybeAn estimated 0.5% of orders come back. But buyers convert on only 1.0% of searches, so Billie Eilish Merch is a Maybe.
- Flapen Score
- 52 / 100Top 26% of 2,481 Beauty niches · +5 vs the category median of 4752
- Market size
- £180K/yr983K searches / yr
- 90-day growth
- +31.9%search demand this quarter
- Competition
- 45%top-5 click share · 12 brands · 85 sellers
Flapen Score
Billie Eilish Merch against its category
The dotted line is the Beauty average. Past it, Billie Eilish Merch is stronger. Inside it, weaker.
Market
The Billie Eilish Merch market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Billie Eilish Merch 983K times last year and spent an estimated £180K. The top 5 brands take 89% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 983K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +31.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £180K a year.
- Searches, last 12 months
- 983K
- Growth, 90 days vs prior 90
- +31.9%
- Conversion, latest week
- 1.0%
- Market size, estimated
- £180Ka year
- Peak month
- December4.6× the quietest month
- Top search term
- billie eilish459K searches a year
02 · Price
A sale here is worth £17.56.
Listings sell for £17.56 on average, from £3.39 to £52.26. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £17.56 that is £4K to £9K a year per listing.
- Average price
- £17.56inside the $15 to $100 sweet spot
- Price range
- £3.39–£52.26
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £4K–£9K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
35% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #1,533 within Fragrances. It carries 653 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 35%
- Prime listings
- 81%
- Out of stock, average day
- 8.1%
- Average rank
- #1,533in Fragrances
- Average rating
- 4.58 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 653per listing
- Listings tracked
- 31
04 · Newcomers
1 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Billie Eilish Merch products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
85
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
45%
Top 20: 89%
Open market
8%
- Brand 171%
- Brand 28%
- Brand 34%
- Brand 44%
- Brand 53%
- Brand 63%
- Open — no brand owns it (6 brands, 8%)
Demand
Billie Eilish Merch search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.6×
Search terms
Top Billie Eilish Merch search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- billie eilish459K/yr
- billie eilish perfume263K/yr
- billie eilish merch93K/yr
- billie eilish tshirt30K/yr
- billie24K/yr
- billie eilish gifts25K/yr
- billie eilish shirt8K/yr
- billie eilish t shirt9K/yr
- billie eilish merch uk6K/yr
- billie eilish top6K/yr
Reviews and returns
What reviews say buyers love and hate about Billie Eilish Merch
We read the reviews and the return reasons for every product selling here.
“It was just like bottle full of pure water with a very faint smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Billie Eilish Merch questions
Answered from the same tracked data.









