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Beta Glucan

Fail

The top 5 products take 100% of clicks, so Beta Glucan is a Fail.

Flapen Score
40
40 / 100
Ranks 1,964 of 2,481 Beauty niches · −7 vs the category median of 47
Market size
£48K/yr50K searches / yr
90-day growth
-0.4%search demand this quarter
Competition
100%top-5 click share · 3 brands · 43 sellers

Flapen Score

Beta Glucan against its category

The dotted line is the Beauty average. Past it, Beta Glucan is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Beta Glucan market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Beta Glucan 50K times last year and spent an estimated £48K. All 3 brands take every click. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 7.0% of those searches ended in a purchase.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
-0.4%
Conversion, latest week
7.0%
Market size, estimated
£48Ka year
Top search term
iunik beta glucan serum19K searches a year

02 · Price

A sale here is worth £13.70.

Listings sell for £13.70 on average, from £11.94 to £16.45. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 500 to 750 of them. At £13.70 that is £7K to £10K a year per listing.

Average price
£13.70under the $15 to $100 sweet spot
Price range
£11.94–£16.45
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
500–750
Revenue per listing a year
£7K–£10K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

40% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #645 within Face. It carries 603 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
40%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#645in Face
Average rating
4.18 starsAmazon United Kingdom average 4.36 stars
Average reviews
603per listing
Listings tracked
5

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
58 months

Products

Top Beta Glucan products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

43

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 176%
  • Brand 214%
  • Brand 310%

Demand

Beta Glucan search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26JanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.2× · 7 of 12 months tracked

Search terms

Top Beta Glucan search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iunik beta glucan serum19K/yr
  • beta glucan18K/yr
  • beta glucan serum10K/yr
  • beta glucan supplements3K/yr

Reviews and returns

What reviews say buyers love and hate about Beta Glucan

We read the reviews and the return reasons for every product selling here.

47%of positive reviews mention “Moist/Dry”
25%of negative reviews mention “Texture/Consistency-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“The texture is tacky on skin even once absorbed”
A buyer, on “Texture/Consistency-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Beta Glucan questions

Answered from the same tracked data.