Best Deodorant for Women for Strong Odor

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.4% of those searches ended in a purchase. Searches in the last 90 days moved +31.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £950K a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

+31.4%

Conversion, latest week

12.4%

Market size, estimated

£950Ka year

Top search term

sure deodorant women468K searches a year

Listings sell for £7.63 on average, from £1.78 to £17.69. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 4,000 to 5,000 of them. At £7.63 that is £31K to £38K a year per listing.

Average price

£7.63under the $15 to $100 sweet spot

Price range

£1.78–£17.69

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

125K–150K

Units per listing a year

4,000–5,000

Revenue per listing a year

£31K–£38K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

61% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #105 within Bath & Body. It carries 1,752 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

96%

Out of stock, average day

0.3%

Average rank

#105in Bath & Body

Average rating

4.64 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,752per listing

Listings tracked

23

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

65 months