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48

beauty of joseon eye patches

Skip it

A small market ($69K/yr) — this niche doesn't clear our bar today.

Market size 17Growth 57Conversion 38Competition 46Returns 100Price range 36Avg price 61Brand share 30Review moat 24Quality gap 73

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good£13.28

avg listing price — sweet spot $15–$100

Growth

Good+31.3%

90-day search growth — must beat 0% to launch

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Price range

Okay£8.87–£18.45

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Review moat

Bad6,701.48

avg incumbent reviews — the moat a new listing must climb

Market size

Bad£69K

£69K/yr · 171K searches

According to Flapen's Amazon United Kingdom niche tracking, beauty of joseon eye patches is a £69K/yr Amazon United Kingdom market (171K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 48/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

beauty of joseon eye patches market data

Units sold / yr
5K–6K
avg 100–250/product
Revenue / yr
£66K–£80K
units × avg price
Conversion rate
3.0%
Avg BSR
#474
Page quality
0%
Prime
100%
Sponsored
70%
Out of stock
2.5%
Avg brand age
37 months
Avg seller age
147 days

Competition & brand share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 rising

Sellers

211

Top-5 brand share

87%

Top 20: 99%

Top-5 click share

58%

Top 20: 98%

Open market

8%

  • Abib30%
  • medicube21%
  • Beauty of Joseon16%
  • BIODANCE14%
  • Lumiter6%
  • COSRX6%
  • Open — no brand owns it (4 brands, 8%)

Demand

Weekly Amazon search volume, last 24 weeks — +31.3% search growth over the last 90 days.
9K7KSpike '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Top beauty of joseon eye patches search terms

  • medicube eye patches36K/yr
  • beauty of joseon eye patches55K/yr
  • abib46K/yr
  • medicube eye patch8K/yr
  • medicube under eye patches5K/yr
  • medicine eye patches3K/yr
  • eye patches medicube3K/yr
  • abib pdrn2K/yr
  • beauty of joseon under eye patches5K/yr
  • abib mask3K/yr
All search terms

Top beauty of joseon eye patches products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£3K8%£6K12%£8K16%£11K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

What buyers say about beauty of joseon eye patches

What buyers praise and complain about, mined from review topics.

What buyers love

Moist/Dry16%

“Great moisturiser”

Quality-Overall14%

“The price for the quality of product is brilliant”

Suitability Combination Skin10%

“Works really well for sensitive or compromised skin”

Value For Money10%

“Excellent value for money”

Soft Feel7%

“Skin smooth”

Brightness/Shine/Glow6%

“give a glow”

Suitability Dry Skin5%

“For my dry skin, these have been very helpful as there is no feeling of tightness after use; instead, the skin looks nourished and smoother”

Ease Of Use3%

“Easy to use”

Smell2%

“Smells amazing”

Advertised Vs Actual Product2%

“Just like advertised”

What buyers complain about

Allergies21%

“Allergic reaction”

Moist/Dry6%

“Some of the packs were dry inside”

Value For Money5%

“Waste of money”

Adhesion/Stickiness5%

“The dont stick well”

Skin Health4%

“Burnt my face”

Functionality-Overall4%

“Didnt work for me”

Grip4%

“Slip off so easily”

Sensitivity-Overall3%

“Not for sensitive skin”

Suitability Dry Skin3%

“the next day my skin felt tight, dry, and uncomfortable”

Quality-Overall3%

“Concernly poor quality assurance control”

Top return reasons

Motor Power14%
Functionality-Overall11%
Value For Money10%
Advertised Vs Actual Product7%
Skin Health6%
Quality-Overall4%
Leak-Proof4%
Ingredients-Overall4%
Adhesion/Stickiness4%
Moist/Dry3%

Common questions

Is beauty of joseon eye patches profitable to sell on Amazon United Kingdom?
The niche generates £69K/yr across 23 tracked products. 5 of 8 products launched in the last 360 days are still selling. 90-day search growth is +31.3%. Flapen's verdict: Skip it (48/100).
How competitive is the beauty of joseon eye patches niche?
10 brands and 211 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in beauty of joseon eye patches?
Top complaints mined from reviews: Allergies, Moist/Dry, Value For Money. The return rate is 0.1%.
What does it cost to enter the beauty of joseon eye patches niche?
Listings span £8.87–£18.45; the average listing price is £13.28 (sweet spot $15–$100). The average incumbent carries 6,701 reviews — the moat a new listing must climb.