Beard Moisturiser for Men

Shoppers searched for this 155K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.8% of those searches ended in a purchase. Searches in the last 90 days moved +10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £168K a year.

Searches, last 12 months

155K

Growth, 90 days vs prior 90

+10.8%

Conversion, latest week

12.8%

Market size, estimated

£168Ka year

Peak month

December3.2× the quietest month

Top search term

loreal barber club42K searches a year

Listings sell for £8.48 on average, from £3.35 to £21.54. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £8.48 that is £4K to £6K a year per listing.

Average price

£8.48under the $15 to $100 sweet spot

Price range

£3.35–£21.54

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

£4K–£6K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

59% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #129 within Bath & Body. It carries 4,351 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

94%

Out of stock, average day

4.7%

Average rank

#129in Bath & Body

Average rating

4.56 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,351per listing

Listings tracked

17

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

62 months