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Beard Bib

Fail

The top 5 brands take 100% of clicks, so Beard Bib is a Fail.

Flapen Score
36
36 / 100
Ranks 2,265 of 2,481 Beauty niches · −11 vs the category median of 47
Market size
£32K/yr75K searches / yr
90-day growth
-15.1%search demand this quarter
Competition
87%top-5 click share · 5 brands · 7 sellers

Flapen Score

Beard Bib against its category

The dotted line is the Beauty average. Past it, Beard Bib is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Beard Bib market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Beard Bib 75K times last year and spent an estimated £32K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 10.4% of those searches ended in a purchase.

Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved -15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.

Searches, last 12 months
75K
Growth, 90 days vs prior 90
-15.1%
Conversion, latest week
10.4%
Market size, estimated
£32Ka year
Peak month
December5.0× the quietest month
Top search term
beard bib16K searches a year

02 · Price

A sale here is worth £4.01.

Listings sell for £4.01 on average, from £2.70 to £4.80. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £4.01 that is £1K to £2K a year per listing.

Average price
£4.01under the $15 to $100 sweet spot
Price range
£2.70–£4.80
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£1K–£2K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #517 within Salon & Spa Equipment. It carries 1,707 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
11.8%
Average rank
#517in Salon & Spa Equipment
Average rating
4.02 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,707per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Beard Bib products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

0%

  • Brand 179%
  • Brand 210%
  • Brand 34%
  • Brand 44%
  • Brand 53%

Demand

Beard Bib search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.0×

Search terms

Top Beard Bib search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • beard bib16K/yr
  • beard hair catcher10K/yr
  • beard catcher8K/yr
  • beard bib for shaving5K/yr
  • beard catcher for shaving4K/yr
  • shaving bib4K/yr
  • beard sponge7K/yr
  • beard apron4K/yr
  • beard trimming catcher4K/yr
  • beard sponge for cleaning sink6K/yr

Reviews and returns

What reviews say buyers love and hate about Beard Bib

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Ease Of Use”
18%of negative reviews mention “Suction”
0.3%of orders come back
“Suction clips didnt have a string suction”
A buyer, on “Suction”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Beard Bib questions

Answered from the same tracked data.