Bear Ears
FailDemand is soft, at -89.8% this quarter, so Bear Ears is a Fail.
- Flapen Score
- 44 / 100Ranks 1,531 of 2,481 Beauty niches · −3 vs the category median of 4744
- Market size
- £167K/yr352K searches / yr
- 90-day growth
- -89.8%search demand this quarter
- Competition
- 53%top-5 click share · 25 brands · 47 sellers
Flapen Score
Bear Ears against its category
The dotted line is the Beauty average. Past it, Bear Ears is stronger. Inside it, weaker.
Market
The Bear Ears market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Bear Ears 352K times last year and spent an estimated £167K. The top 5 brands take 53% of clicks. Demand peaks in Mar–Oct–Nov. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 8.2% of those searches ended in a purchase.
Shoppers searched for this 352K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -89.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £167K a year.
- Searches, last 12 months
- 352K
- Growth, 90 days vs prior 90
- -89.8%
- Conversion, latest week
- 8.2%
- Market size, estimated
- £167Ka year
- Peak month
- March23.2× the quietest month
- Top search term
- bear ears144K searches a year
02 · Price
A sale here is worth £5.75.
Listings sell for £5.75 on average, from £3.87 to £11.10. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £5.75 that is £1K to £3K a year per listing.
- Average price
- £5.75under the $15 to $100 sweet spot
- Price range
- £3.87–£11.10
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £1K–£3K
- Returns
- 1.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.1% of listings are out of stock. The average listing ranks #1,042 within Hair Styling Accessories. It carries 956 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 16.1%
- Average rank
- #1,042in Hair Styling Accessories
- Average rating
- 4.64 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 956per listing
- Listings tracked
- 25
04 · Newcomers
0 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Bear Ears products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Tyqour Brown Bear Ears Cute Bear Costume Adult for Halloween Festival Cosplay Party Chipmunk Ears Bear Headband Movable Bear Ears Headband for Washing Face Women
- Price
- £4.38
- Rating
- 4.4/5
- Reviews
- 184
- Age
- 1y ago

MEMOFYND 4 Bear Ear Headbands Cute Cartoon Ear Headbands for Women Suitable for Masquerade Party Cosplay (Brown)
- Price
- £5.19
- Rating
- 4.2/5
- Reviews
- 131
- Age
- 2y ago

Beviliu Brown Bear Ears Cute Headband Fluffy Grizzly Hairband Animal Ear Head Wear for Makeup Washing Face Party Trips Halloween Cosplay Dress up Costume Adults Women Gift
- Price
- £5.72
- Rating
- 4.6/5
- Reviews
- 569
- Age
- 9mo ago

TAGMEIU 8Pcs Brown Bear Ears Headband Plush Animal Ears Hair Band
- Price
- £5.30
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 10mo ago

SIOTMERA Headband Bear Ears Brown Cute Care Movable Hairband Adult with Toddler Bear Costume Soft Makeup Headband for Washing Face Women
- Price
- £5.84
- Rating
- 4.4/5
- Reviews
- 990
- Age
- 2y ago
Trending
estimated 90-day click momentum
Dr.meter Ear Defenders Children Kids Ear Defenders SNR 27.4dB Noise Cancelling Headphones for Kids Autism Sensory Adjustable Headband Hearing Protection for Fireworks Monster Truck Concert Green
- Price
- £7.44
- Rating
- 4.5/5
- Reviews
- 16,785
- Age
- 9y ago

MAIKAOZAI Brown Bear Ears Headband for Adult Faux Fur Teddy Bear Headband Plush Chipmunk Ears Brown Mouse Costume Accessory for Cosplay Themed Parties and Halloween
- Price
- £4.35
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Solvio 2PCS Bear Ears Headband Brown Cute Bear Ears for Adult Halloween Cosplay Costume Soft Plush Animal Ears Headband for World Book Day Washing Face Skincare Accessories
- Price
- £6.37
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Bear Ears Plush Headband for Women Adults - Animal Style Hairband Accessory Costume Party Headwear for Halloween World Book Day Fancy Dress Photo Booth Dress Up Looks Costume Outfit Wear (Bear Ear)
- Price
- £3.87
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

iClever Ear Defenders Children SNR 29dB Safety Noise Reduction Ear Protectors Autism & Concentration Aid Noise Cancelling Headphones for Kids Kids Ear Defenders for Fireworks Concerts Purple
- Price
- £11.10
- Rating
- 4.8/5
- Reviews
- 2,700
- Age
- 1y ago
Newest
by launch date
Bear Ears Plush Headband for Women Adults - Animal Style Hairband Accessory Costume Party Headwear for Halloween World Book Day Fancy Dress Photo Booth Dress Up Looks Costume Outfit Wear (Bear Ear)
- Price
- £3.87
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

MAIKAOZAI Brown Bear Ears Headband for Adult Faux Fur Teddy Bear Headband Plush Chipmunk Ears Brown Mouse Costume Accessory for Cosplay Themed Parties and Halloween
- Price
- £4.35
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

3 Pcs Bear Ears Headband Brown Plush Bear Ear Hair Hoop Cute Animal Costume Accessories Plush Animal Ears Hairbands For Women Furry Bear Ears Party Costume Accessories Cosplay Photo Shoots Gifts
- Price
- £6.53
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Solvio 2PCS Bear Ears Headband Brown Cute Bear Ears for Adult Halloween Cosplay Costume Soft Plush Animal Ears Headband for World Book Day Washing Face Skincare Accessories
- Price
- £6.37
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Merzio 8Pcs Bear Ears Headband for Women Soft Plush Bear Ear Hair Band Cute Animal Fancy Dress Hair Hoop for Washing Face Makeup Halloween Cosplay Costume Party (Brown)
- Price
- £4.61
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
25 rising
Sellers
47
Est. top-5 brand share
53%
Top 20: 94%
Est. top-5 click share
53%
Top 20: 94%
Open market
41%
- Tyqour18%
- MEMOFYND12%
- Beviliu8%
- TAGMEIU8%
- SIOTMERA7%
- MAIKAOZAI5%
Demand
Bear Ears search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Oct, Nov · busiest ÷ quietest = 23.2×
Search terms
Top Bear Ears search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bear ears144K/yr
- ears14K/yr
- chipmunk ears59K/yr
- bear ears headband40K/yr
- teddy bear ears12K/yr
- bear headband13K/yr
- ears headband6K/yr
- paddington bear ears7K/yr
- teddy bear ears headband5K/yr
- brown bear ears9K/yr
Reviews and returns
What reviews say buyers love and hate about Bear Ears
We read the reviews and the return reasons for every product selling here.
“A bit big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bear Ears questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









