Baylis and Harding Gift Set
soft demand (-20.4% this quarter) — Baylis and Harding Gift Set doesn't clear our bar today.
Flapen Score
Top 39% of 2,481 Beauty niches · +2 vs the category median of 47
Is Baylis and Harding Gift Set profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Baylis and Harding Gift Set is a £319K/yr Amazon United Kingdom market (1.2M searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 49/100.
Baylis and Harding Gift Set: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -20.4% over the last 90 days and 2.2% of searches end in a purchase.
£319K
revenue / yr
Who owns the niche?
The top 5 brands hold 76% of demand, so 24% of the market is open.
24%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 69 products
Top Baylis and Harding Gift Set products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
NIVEA Pampering Moments of Joy- Womens Gift Set.
- Price
- £8.72
- Rating
- 4.7/5
- Reviews
- 567
- Age
- 1y ago
Dove Gift Set with Two Body Washes Body Lotion Anti-Perspirant and Beauty Bag Perfect Gifts for Her 4 Piece
- Price
- £9.94
- Rating
- 4.7/5
- Reviews
- 205
- Age
- 1y ago
NIVEA Pamper Me With Care Gift Set (6 Products) Womens Gift Set with Shower Gel Moisturising Cream Body Lotion Lip Balm Anti-Perspirant Roll-On and Cream Wash
- Price
- £10.33
- Rating
- 4.7/5
- Reviews
- 1,784
- Age
- 2y ago
Gritin Resistance Bands Set of 5 Skin-Friendly Resistance Exercise Band
- Price
- £7.12
- Rating
- 4.4/5
- Reviews
- 114,464
- Age
- 7y ago
Demegimi Womens Pyjama Set Soft Sleeveless Cami Tank Pjs Set with Drawstring Shorts Elegant V-Neck Summer Sleepwear Loungewear with Lace Trim Black
- Price
- £8.68
- Rating
- 4.4/5
- Reviews
- 56
- Age
- 6mo ago
Trending
90-day click momentum
Seamless Gym Sets for Women 2 Piece Halter Crop Top Sports Bras Hidden Scrunch Shorts Yoga Outfits Activewear Tracksuit
- Price
- £20.62
- Rating
- 4.0/5
- Reviews
- 105
- Age
- 1y ago
Demegimi Womens Pyjama Set Soft Sleeveless Cami Tank Pjs Set with Drawstring Shorts Elegant V-Neck Summer Sleepwear Loungewear with Lace Trim Black
- Price
- £8.68
- Rating
- 4.4/5
- Reviews
- 56
- Age
- 6mo ago
Gritin Resistance Bands Set of 5 Skin-Friendly Resistance Exercise Band
- Price
- £7.12
- Rating
- 4.4/5
- Reviews
- 114,464
- Age
- 7y ago
Baylis & Harding Jojoba Vanilla & Almond Oil Luxury Travel Wash Bag Gift Set - Vegan Friendly
- Price
- £9.46
- Rating
- 4.8/5
- Reviews
- 29
- Age
- 1y ago
35PCS Pamper Gifts for Women Face Masks Pamper Kit Girls Gifts for Travel Skincare Set with Cleanser Mud Mask Sleeping Face Mask Serum Hand Cream Lip Mask Eye Patch-Gifts for Teenage Girls
- Price
- £12.88
- Rating
- 4.4/5
- Reviews
- 39
- Age
- 11mo ago
Newest
by launch dateDemegimi Womens Pyjama Set Soft Sleeveless Cami Tank Pjs Set with Drawstring Shorts Elegant V-Neck Summer Sleepwear Loungewear with Lace Trim Black
- Price
- £8.68
- Rating
- 4.4/5
- Reviews
- 56
- Age
- 6mo ago
NIVEA Nourishing Moments of Joy Gift Set Creme Care Shower Gel Rich Nourishing Body Lotion Intensive Moisture Hand Cream Skincare Collection Pack
- Price
- £8.00
- Rating
- 4.9/5
- Reviews
- 19
- Age
- 8mo ago
IMYSTI Birthday Pamper Gifts for Women - Luxury Hamper Spa Bath Set Gifts for Her - Ladies Box Gift Ideas for Christmas Anniversary Valentines Mothers Day Self Care Relaxation (Standard)
- Price
- £31.30
- Rating
- 4.7/5
- Reviews
- 134
- Age
- 9mo ago
35PCS Pamper Gifts for Women Face Masks Pamper Kit Girls Gifts for Travel Skincare Set with Cleanser Mud Mask Sleeping Face Mask Serum Hand Cream Lip Mask Eye Patch-Gifts for Teenage Girls
- Price
- £12.88
- Rating
- 4.4/5
- Reviews
- 39
- Age
- 11mo ago
Dove Gift Set with Two Body Washes Body Lotion Anti-Perspirant and Beauty Bag Perfect Gifts for Her 4 Piece
- Price
- £9.94
- Rating
- 4.7/5
- Reviews
- 205
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.
Brands
26 falling
Sellers
278
Top-5 brand share
76%
Top 20: 97%
Top-5 click share
34%
Top 20: 63%
Open market
20%
- NIVEA26%
- Dove18%
- Baylis & Harding17%
- SANCTUARY8%
- Gritin7%
- Demegimi4%
Baylis and Harding Gift Set demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 9.4×
Top Baylis and Harding Gift Set search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- set85K/yr
- baylis and harding gift set265K/yr
- dove gift set women182K/yr
- pamper40K/yr
- pamper kit35K/yr
- beauty set46K/yr
- pamper hampers for women34K/yr
- sets34K/yr
- dove set67K/yr
- nivea gift set women102K/yr
What reviews say buyers love and hate about Baylis and Harding Gift Set
What buyers mention most, as a share of all reviews.
What buyers love
90% of reviews“Birthday Gift”
“smells beautiful”
“Good quality gift”
“Fair price”
“As advertised”
What buyers complain about
68% of reviews“They dont all fit in the bag provided”
“A bit pricey”
“poor durability”
“the items are not the best”
“smells way too strong”
Baylis and Harding Gift Set return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
51%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Baylis and Harding Gift Set questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
