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Bathroom Organiser

Fail

Buyers convert on only 1.1% of searches, so Bathroom Organiser is a Fail.

Flapen Score
47
47 / 100
Ranks 1,175 of 2,481 Beauty niches · on the category median
Market size
£66K/yr426K searches / yr
90-day growth
-20.7%search demand this quarter
Competition
37%top-5 click share · 30 brands · 53 sellers

Flapen Score

Bathroom Organiser against its category

The dotted line is the Beauty average. Past it, Bathroom Organiser is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bathroom Organiser market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bathroom Organiser 426K times last year and spent an estimated £66K. The top 5 brands take 49% of clicks. Demand peaks in Jan. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 426K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -20.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £66K a year.

Searches, last 12 months
426K
Growth, 90 days vs prior 90
-20.7%
Conversion, latest week
1.1%
Market size, estimated
£66Ka year
Peak month
January1.6× the quietest month
Top search term
bathroom organiser205K searches a year

02 · Price

A sale here is worth £13.90.

Listings sell for £13.90 on average, from £7.81 to £25.09. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £13.90 that is £0 to £1K a year per listing.

Average price
£13.90under the $15 to $100 sweet spot
Price range
£7.81–£25.09
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
1.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #33 within Tools & Accessories. It carries 2,500 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
97%
Out of stock, average day
3.9%
Average rank
#33in Tools & Accessories
Average rating
4.52 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,500per listing
Listings tracked
37

04 · Newcomers

3 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
28 months

Products

Top Bathroom Organiser products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

30 falling

Sellers

53

Top-5 brand share

49%

Top 20: 90%

Top-5 click share

37%

Top 20: 79%

Open market

45%

  • Brand 113%
  • Brand 210%
  • Brand 310%
  • Brand 49%
  • Brand 57%
  • Brand 66%

Demand

Bathroom Organiser search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Bathroom Organiser search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bathroom organiser205K/yr
  • bathroom organizers and storage41K/yr
  • bathroom organiser storage34K/yr
  • toiletries organiser27K/yr
  • bathroom organiser countertop15K/yr
  • bathroom countertop organizer16K/yr
  • toiletry organiser15K/yr
  • bathroom organizer16K/yr
  • bathroom counter storage9K/yr
  • toiletry storage13K/yr

Reviews and returns

What reviews say buyers love and hate about Bathroom Organiser

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Assembly/Installation”
19%of negative reviews mention “Adhesion/Stickiness”
1.4%of orders come back
“Bad adhesive”
A buyer, on “Adhesion/Stickiness”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Bathroom Organiser questions

Answered from the same tracked data.