Bath Sets
MaybeAn estimated 0.3% of orders come back. But demand is soft, at -22.1% this quarter, so Bath Sets is a Maybe.
- Flapen Score
- 50 / 100Top 34% of 2,481 Beauty niches · +3 vs the category median of 4750
- Market size
- £843K/yr1.9M searches / yr
- 90-day growth
- -22.1%search demand this quarter
- Competition
- 45%top-5 click share · 13 brands · 146 sellers
Flapen Score
Bath Sets against its category
The dotted line is the Beauty average. Past it, Bath Sets is stronger. Inside it, weaker.
Market
The Bath Sets market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Bath Sets 1.9M times last year and spent an estimated £843K. The top 5 brands take 90% of clicks. Demand peaks in Nov–Dec. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 3.8% of those searches ended in a purchase.
Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -22.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £843K a year.
- Searches, last 12 months
- 1.9M
- Growth, 90 days vs prior 90
- -22.1%
- Conversion, latest week
- 3.8%
- Market size, estimated
- £843Ka year
- Peak month
- December7.7× the quietest month
- Top search term
- sanctuary spa403K searches a year
02 · Price
A sale here is worth £11.66.
Listings sell for £11.66 on average, from £3.59 to £31.64. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,000 to 1,250 of them. At £11.66 that is £12K to £15K a year per listing.
- Average price
- £11.66under the $15 to $100 sweet spot
- Price range
- £3.59–£31.64
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £12K–£15K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #51 within Bath & Body. It carries 1,643 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 5.3%
- Average rank
- #51in Bath & Body
- Average rating
- 4.66 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,643per listing
- Listings tracked
- 36
04 · Newcomers
5 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Bath Sets products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
146
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
45%
Top 20: 82%
Open market
8%
- Brand 181%
- Brand 23%
- Brand 32%
- Brand 42%
- Brand 52%
- Brand 62%
- Open — no brand owns it (7 brands, 8%)
Demand
Bath Sets search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 7.7×
Search terms
Top Bath Sets search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sanctuary spa403K/yr
- sanctuary spa gift sets for women372K/yr
- hamper gifts for women171K/yr
- set85K/yr
- sanctuary93K/yr
- gift hampers for women81K/yr
- pamper set90K/yr
- bath sets131K/yr
- bath set116K/yr
- spa set48K/yr
Reviews and returns
What reviews say buyers love and hate about Bath Sets
We read the reviews and the return reasons for every product selling here.
“Pathetic size”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bath Sets questions
Answered from the same tracked data.









