Based Body Works Shampoo

Shoppers searched for this 259K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -25.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £174K a year.

Searches, last 12 months

259K

Growth, 90 days vs prior 90

-25.0%

Conversion, latest week

3.4%

Market size, estimated

£174Ka year

Top search term

based shampoo60K searches a year

Listings sell for £20.03 on average, from £10.39 to £91.02. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £20.03 that is £5K to £10K a year per listing.

Average price

£20.03inside the $15 to $100 sweet spot

Price range

£10.39–£91.02

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

£5K–£10K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

69% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #484 within Bath & Body. It carries 7,776 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

92%

Out of stock, average day

7.1%

Average rank

#484in Bath & Body

Average rating

4.16 starsAmazon United Kingdom average 4.36 stars

Average reviews

7,776per listing

Listings tracked

13

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

62 months