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36

badedas

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 44Growth 7Conversion 97Competition 6Returns 100Price range 32Avg price 47Brand share 0Review moat 49Quality gap 13

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Incredible15.7%

search→purchase rate — share of searches ending in a sale

Review moat

Okay1,594.14

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay£11.65

avg listing price — sweet spot $15–$100

Market size

Okay£230K

£230K/yr · 125K searches

Price range

Okay£2.73–£20.90

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Growth

Bad-36.5%

90-day search growth — must beat 0% to launch

Competition

Bad92%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, badedas is a £230K/yr Amazon United Kingdom market (125K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 36/100.

Data updated Jul 18, 2026 · scored weekly · How we score niches

badedas market data

Units sold / yr
15K–20K
avg 750–1,000/product
Revenue / yr
£175K–£233K
units × avg price
Conversion rate
15.7%
Avg BSR
#898
Page quality
0%
Prime
71%
Sponsored
0%
Out of stock
3.5%
Avg brand age
68 months
Avg seller age
160 days

Competition & brand share

The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 falling

Sellers

44

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

92%

Top 20: 100%

Open market

0%

  • Badedas100%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 63 weeks — -36.5% search growth over the last 90 days.
10K6KSpike '25Prime Day '25Holiday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 6.7×

Top badedas search terms

  • badedas55K/yr
  • badedas bubble bath49K/yr
  • badedas bath 750ml original9K/yr
  • badedas gift set9K/yr
  • badedas bath3K/yr
  • badedas gift set for women895/yr
All search terms

Top badedas products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%£46K40%£92K60%£138K80%£184K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

What buyers say about badedas

What buyers praise and complain about, mined from review topics.

What buyers love

Smell44%

“lovely nostalgic smell”

Quality-Overall13%

“Quality good”

Value For Money12%

“well worth the money”

Comfort-Overall8%

“Luxurious”

Soft Feel5%

“Silky”

Gifting Purpose4%

“Christmas magic”

Ease Of Use4%

“Quick and efficient”

Cleansing3%

“It makes you feel refreshed and clean and has a good mintyish smell to it and makes you feel cleansed”

Hygiene-Overall2%

“Beautiful product, feels amazing in the bath”

Suitability Dry Skin1%

“leaves skin feeling fresh”

What buyers complain about

Smell25%

“The smell is so bad it smells like super strong bleach”

Color25%

“change the colour”

Adhesion/Stickiness8%

“resulting in a sticky mess”

Leak-Proof8%

“The bottle of bubble bath leaked”

Suitability Dry Skin6%

“this might not be the best shampoo as it can irritate the dry skin”

Top return reasons

Leak-Proof100%

Common questions

Is badedas profitable to sell on Amazon United Kingdom?
The niche generates £230K/yr across 7 tracked products. 90-day search growth is -36.5%. Flapen's verdict: Skip it (36/100).
How competitive is the badedas niche?
1 brands and 44 sellers compete. The top 5 products take 92% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in badedas?
Top complaints mined from reviews: Smell, Color, Adhesion/Stickiness. The return rate is 0.1%.
When does demand for badedas peak?
Demand peaks in Nov–Dec; the busiest month runs 6.7× the quietest.
What does it cost to enter the badedas niche?
Listings span £2.73–£20.90; the average listing price is £11.65 (sweet spot $15–$100). The average incumbent carries 1,594 reviews — the moat a new listing must climb.