Back Tanner Applicator
FailThe top 5 brands take 100% of clicks, so Back Tanner Applicator is a Fail.
- Flapen Score
- 45 / 100Ranks 1,399 of 2,481 Beauty niches · −2 vs the category median of 4745
- Market size
- £25K/yr40K searches / yr
- 90-day growth
- +79.4%search demand this quarter
- Competition
- 90%top-5 click share · 5 brands · 27 sellers
Flapen Score
Back Tanner Applicator against its category
The dotted line is the Beauty average. Past it, Back Tanner Applicator is stronger. Inside it, weaker.
Market
The Back Tanner Applicator market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Back Tanner Applicator 40K times last year and spent an estimated £25K. All 5 brands take every click. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 16.9% of those searches ended in a purchase.
Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 16.9% of those searches ended in a purchase. Searches in the last 90 days moved +79.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £25K a year.
- Searches, last 12 months
- 40K
- Growth, 90 days vs prior 90
- +79.4%
- Conversion, latest week
- 16.9%
- Market size, estimated
- £25Ka year
- Peak month
- May7.3× the quietest month
- Top search term
- back tanner applicator16K searches a year
02 · Price
A sale here is worth £3.76.
Listings sell for £3.76 on average, from £2.93 to £4.47. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At £3.76 that is £3K to £4K a year per listing.
- Average price
- £3.76under the $15 to $100 sweet spot
- Price range
- £2.93–£4.47
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £3K–£4K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #102 within Sun Care & Tanning. It carries 2,408 reviews at 4.15 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.8%
- Average rank
- #102in Sun Care & Tanning
- Average rating
- 4.15 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,408per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Back Tanner Applicator products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Bondi Sands Self-Tanning Back Applicator | Durable Reusable Application Tool Applies Self Tan to Hard-to-Reach Areas for a Flawless Streak-Free Look | Includes 1 Applicator and 3 Replacement Pads
- Price
- £4.18
- Rating
- 4.1/5
- Reviews
- 7,509
- Age
- 10y ago
LOPHE Self Tanning Mitt Applicator Microfiber Back Lotion Applicator Apply Lotion to Back Self Tan Back Applicator Works With Fake Tan Mitt Back Self Applicator for Tanning Lotion Mousse
- Price
- £3.33
- Rating
- 4.6/5
- Reviews
- 652
- Age
- 3y ago
Yvoier Leakproof-lined Back Tanner Applicator Reusable Double-Sided Self Tan Back Applicator Streakless Lotion Applicator for Back Tanning Mitt Ultra Soft Fake Tan Back Applicator for Cream Lotion
- Price
- £4.21
- Rating
- 4.5/5
- Reviews
- 4,395
- Age
- 7y ago
DiULi Self Tanning Back Applicator for Applying Tanning Lotion on The Back Tanning Back Applicator Can Be Used with Fake Tanning Gloves Back Tanning Exfoliator for A Seamless Tan Black
- Price
- £2.93
- Rating
- 3.6/5
- Reviews
- 61
- Age
- 1y ago
LOPHE Self Tanning Back Applicator Reusable Application Tool Lotion Applicator for Back Self Tan Back Applicator Works with Tanning Cream Back Self Applicator for Tanning Lotion Mousse
- Price
- £3.48
- Rating
- 3.7/5
- Reviews
- 886
- Age
- 2y ago
Trending
estimated 90-day click momentumDiULi Self Tanning Back Applicator for Applying Tanning Lotion on The Back Tanning Back Applicator Can Be Used with Fake Tanning Gloves Back Tanning Exfoliator for A Seamless Tan Black
- Price
- £2.93
- Rating
- 3.6/5
- Reviews
- 61
- Age
- 1y ago
LOPHE Self Tanning Back Applicator Reusable Application Tool Lotion Applicator for Back Self Tan Back Applicator Works with Tanning Cream Back Self Applicator for Tanning Lotion Mousse
- Price
- £3.48
- Rating
- 3.7/5
- Reviews
- 886
- Age
- 2y ago
LOPHE Self Tanning Back Applicator Reusable Application Tool Lotion Applicator for Back Self Tan Back Applicator Works with Tanning Cream Back Self Applicator for Tanning Lotion Mousse Pink
- Price
- £3.38
- Rating
- 3.7/5
- Reviews
- 886
- Age
- 1y ago
Yvoier Leakproof-lined Back Tanner Applicator Reusable Double-Sided Self Tan Back Applicator Streakless Lotion Applicator for Back Tanning Mitt Ultra Soft Fake Tan Back Applicator for Cream Lotion
- Price
- £4.21
- Rating
- 4.5/5
- Reviews
- 4,395
- Age
- 7y ago
Bondi Sands Self-Tanning Back Applicator | Durable Reusable Application Tool Applies Self Tan to Hard-to-Reach Areas for a Flawless Streak-Free Look | Includes 1 Applicator and 3 Replacement Pads
- Price
- £4.18
- Rating
- 4.1/5
- Reviews
- 7,509
- Age
- 10y ago
Newest
by launch dateDiULi Self Tanning Back Applicator for Applying Tanning Lotion on The Back Tanning Back Applicator Can Be Used with Fake Tanning Gloves Back Tanning Exfoliator for A Seamless Tan Black
- Price
- £2.93
- Rating
- 3.6/5
- Reviews
- 61
- Age
- 1y ago
LOPHE Self Tanning Back Applicator Reusable Application Tool Lotion Applicator for Back Self Tan Back Applicator Works with Tanning Cream Back Self Applicator for Tanning Lotion Mousse Pink
- Price
- £3.38
- Rating
- 3.7/5
- Reviews
- 886
- Age
- 1y ago
LOPHE Self Tanning Back Applicator Reusable Application Tool Lotion Applicator for Back Self Tan Back Applicator Works with Tanning Cream Back Self Applicator for Tanning Lotion Mousse
- Price
- £3.48
- Rating
- 3.7/5
- Reviews
- 886
- Age
- 2y ago
LOPHE Self Tanning Mitt Applicator Microfiber Back Lotion Applicator Apply Lotion to Back Self Tan Back Applicator Works With Fake Tan Mitt Back Self Applicator for Tanning Lotion Mousse
- Price
- £3.33
- Rating
- 4.6/5
- Reviews
- 652
- Age
- 3y ago
KELILO Luxury Velvet Back Tanner Applicator - Streak-Free Natural Lotion Applicator for Back Tanning Mitt for Lotion Cream
- Price
- £4.11
- Rating
- 4.5/5
- Reviews
- 2,438
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 90% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
27
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
90%
Top 20: 100%
Open market
0%
- LOPHE37%
- Bondi Sands33%
- YVOIER15%
- DiULi10%
- KELILO6%
Demand
Back Tanner Applicator search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 7.3×
Search terms
Top Back Tanner Applicator search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- back tanner applicator16K/yr
- back tanning mitt7K/yr
- self tan back applicator4K/yr
- tan back applicator4K/yr
- back tanner4K/yr
- fake tan back applicator3K/yr
- fake tan back2K/yr
Reviews and returns
What reviews say buyers love and hate about Back Tanner Applicator
We read the reviews and the return reasons for every product selling here.
“Broke on first use”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Back Tanner Applicator questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data