Baby Hair Tamer

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved -2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £66K a year.

Searches, last 12 months

116K

Growth, 90 days vs prior 90

-2.4%

Conversion, latest week

8.7%

Market size, estimated

£66Ka year

Peak month

July1.4× the quietest month

Top search term

flyaway hair tamer19K searches a year

Listings sell for £6.58 on average, from £1.50 to £33.79. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £6.58 that is £3K to £5K a year per listing.

Average price

£6.58under the $15 to $100 sweet spot

Price range

£1.50–£33.79

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

£3K–£5K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #92 within Hair Colour. It carries 2,289 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

2.2%

Average rank

#92in Hair Colour

Average rating

4.38 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,289per listing

Listings tracked

23

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

2Amazon's first-year sales bar

Average brand age

32 months