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Axis Y Dark Spot Correcting Glow Serum

Fail

The top 5 brands take 100% of clicks, so Axis Y Dark Spot Correcting Glow Serum is a Fail.

Flapen Score
45
45 / 100
Ranks 1,399 of 2,481 Beauty niches · −2 vs the category median of 47
Market size
£160K/yr214K searches / yr
90-day growth
-6.0%search demand this quarter
Competition
81%top-5 click share · 5 brands · 65 sellers

Flapen Score

Axis Y Dark Spot Correcting Glow Serum against its category

The dotted line is the Beauty average. Past it, Axis Y Dark Spot Correcting Glow Serum is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Axis Y Dark Spot Correcting Glow Serum market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Axis Y Dark Spot Correcting Glow Serum 214K times last year and spent an estimated £160K. All 5 brands take every click. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 5.7% of those searches ended in a purchase.

Shoppers searched for this 214K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £160K a year.

Searches, last 12 months
214K
Growth, 90 days vs prior 90
-6.0%
Conversion, latest week
5.7%
Market size, estimated
£160Ka year
Peak month
November1.3× the quietest month
Top search term
axis y dark spot correcting glow serum46K searches a year

02 · Price

A sale here is worth £13.11.

Listings sell for £13.11 on average, from £3.77 to £33.07. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,000 to 1,250 of them. At £13.11 that is £13K to £16K a year per listing.

Average price
£13.11under the $15 to $100 sweet spot
Price range
£3.77–£33.07
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
1,000–1,250
Revenue per listing a year
£13K–£16K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #377 within Face. It carries 1,730 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
80%
Out of stock, average day
0.0%
Average rank
#377in Face
Average rating
4.07 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,730per listing
Listings tracked
10

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
40 months

Products

Top Axis Y Dark Spot Correcting Glow Serum products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

65

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

0%

  • Brand 176%
  • Brand 212%
  • Brand 36%
  • Brand 43%
  • Brand 53%

Demand

Axis Y Dark Spot Correcting Glow Serum search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Axis Y Dark Spot Correcting Glow Serum search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • axis y dark spot correcting glow serum46K/yr
  • dark spot correcting glow serum50K/yr
  • axis y23K/yr
  • topicals18K/yr
  • dark spot serum18K/yr
  • faded topicals for dark spots18K/yr
  • topicals faded serum9K/yr
  • faded8K/yr
  • faded topicals7K/yr
  • axis-y dark spot correcting glow serum3K/yr

Reviews and returns

What reviews say buyers love and hate about Axis Y Dark Spot Correcting Glow Serum

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Symptom Reduction”
0.1%of orders come back
“No results yet”
A buyer, on “Symptom Reduction”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Axis Y Dark Spot Correcting Glow Serum questions

Answered from the same tracked data.