Avon Glimmerstick Eyeliner
brand-locked demand (top 5 brands take 100% of clicks) — Avon Glimmerstick Eyeliner doesn't clear our bar today.
Flapen Score
Ranks 2,131 of 2,481 Beauty niches · −9 vs the category median of 47
Is Avon Glimmerstick Eyeliner profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Avon Glimmerstick Eyeliner is a £46K/yr Amazon United Kingdom market (75K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 38/100.
Avon Glimmerstick Eyeliner: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +1.1% over the last 90 days and 8.9% of searches end in a purchase.
£46K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 22 products
Top Avon Glimmerstick Eyeliner products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Avon 3 x Glimmerstick Eyeliner in Blackest Black
- Price
- £8.40
- Rating
- 4.7/5
- Reviews
- 1,845
- Age
- 12y ago
Avon Glimmerstick Eyeliner Cosmic Brown Soft-Glide Formula Bold and Intense Colour Waterproof Smudge-Proof Colour That Lasts All-Day Cruelty Free
- Price
- £4.77
- Rating
- 4.5/5
- Reviews
- 2,231
- Age
- 3y ago
Avon Glimmerstick Eyeliner Blackest Black Soft-Glide Formula Bold and Intense Colour Waterproof Smudge-Proof Colour That Lasts All-Day Cruelty Free
- Price
- £4.63
- Rating
- 4.5/5
- Reviews
- 2,231
- Age
- 9y ago
Avon Glimmerstick Eyeliner Saturn Grey Soft-Glide Formula Bold and Intense Colour Waterproof Smudge-Proof Colour That Lasts All-Day Cruelty Free
- Price
- £4.98
- Rating
- 4.5/5
- Reviews
- 2,231
- Age
- 3y ago
2 x Avon Glimmerstick Eyeliner Twist Up - No Need To Sharpen (Saturn Grey)
- Price
- £8.39
- Rating
- 4.5/5
- Reviews
- 142
- Age
- 1y ago
Trending
90-day click momentum
Glimmerstick Eyeliner Pencil Pack of 3 | Choose Your Shade | Long-Lasting Smudge-Proof Retractable Eyeliner for Bold Defined Eyes (Black Ice)
- Price
- £12.42
- Rating
- 4.6/5
- Reviews
- 31
- Age
- 3y ago
2 x Avon Glimmerstick Eyeliner Twist Up - No Need To Sharpen (Saturn Grey)
- Price
- £8.39
- Rating
- 4.5/5
- Reviews
- 142
- Age
- 1y ago
Avon Glimmerstick Eyeliner Trio Cosmic Brown Soft-Glide Formula Bold and Intense Colour Waterproof Smudge-Proof Colour That Lasts All-Day Cruelty Free
- Price
- £10.41
- Rating
- 4.6/5
- Reviews
- 167
- Age
- 1y ago
Avon Glimmerstick Eyeliner Blackest Black Soft-Glide Formula Bold and Intense Colour Waterproof Smudge-Proof Colour That Lasts All-Day Cruelty Free
- Price
- £4.63
- Rating
- 4.5/5
- Reviews
- 2,231
- Age
- 9y ago
Avon Glimmerstick Eyeliner Bronze Soft-Glide Formula Bold and Intense Colour Waterproof Smudge-Proof Colour That Lasts All-Day Cruelty Free
- Price
- £5.05
- Rating
- 4.5/5
- Reviews
- 2,231
- Age
- 3y ago
Newest
by launch date
Avon Glimmerstick Eyeliner Trio Saturn Grey Soft-Glide Formula Bold and Intense Colour Waterproof Smudge-Proof Colour That Lasts All-Day Cruelty Free
- Price
- £10.93
- Rating
- 4.6/5
- Reviews
- 167
- Age
- 1y ago
Avon Glimmerstick Eyeliner Trio Cosmic Brown Soft-Glide Formula Bold and Intense Colour Waterproof Smudge-Proof Colour That Lasts All-Day Cruelty Free
- Price
- £10.41
- Rating
- 4.6/5
- Reviews
- 167
- Age
- 1y ago
Avon Glimmerstick Eyeliner Duo Saturn Grey Soft-Glide Formula Bold and Intense Colour Waterproof Smudge-Proof Colour That Lasts All-Day Cruelty Free
- Price
- £8.05
- Rating
- 4.6/5
- Reviews
- 167
- Age
- 1y ago
2 x Avon Glimmerstick Eyeliner Twist Up - No Need To Sharpen (Saturn Grey)
- Price
- £8.39
- Rating
- 4.5/5
- Reviews
- 142
- Age
- 1y ago
2 x Avon Glimmerstick Eyeliner Twist Up - No Need To Sharpen (Black Brown)
- Price
- £8.73
- Rating
- 4.5/5
- Reviews
- 142
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
Brands
2 falling
Sellers
45
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
60%
Top 20: 99%
Open market
0%
- Avon97%
- Delgirl Beauty LTD3%
Avon Glimmerstick Eyeliner demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.3×
Top Avon Glimmerstick Eyeliner search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- avon glimmerstick eyeliner44K/yr
- avon eyeliner14K/yr
- glimmerstick eyeliner8K/yr
- avon glimmerstick5K/yr
- avon glimmerstick eyeliner saturn grey3K/yr
What reviews say buyers love and hate about Avon Glimmerstick Eyeliner
What buyers mention most, as a share of all reviews.
What buyers love
88% of reviews“Good colour”
“Good product; have bought these before - items in daily use”
“Good value”
“Easy to use”
“Reliable and easy to use Eyeliner”
What buyers complain about
67% of reviews“dull flat colour”
“Breaks every time its used wouldnt recommend”
“Stay long”
“Aavid damaged contents”
“Not fit for purpose”
Avon Glimmerstick Eyeliner return rate & reasons
Why buyers send it back, as a share of all return requests.
0.0%
Return rate
75%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Avon Glimmerstick Eyeliner questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
