Argan Oil

Shoppers searched for this 579K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £398K a year.

Searches, last 12 months

579K

Growth, 90 days vs prior 90

-12.9%

Conversion, latest week

9.9%

Market size, estimated

£398Ka year

Peak month

December3.2× the quietest month

Top search term

argan oil228K searches a year

Listings sell for £6.93 on average, from £2.03 to £11.54. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,500 to 3,000 of them. At £6.93 that is £17K to £21K a year per listing.

Average price

£6.93under the $15 to $100 sweet spot

Price range

£2.03–£11.54

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

2,500–3,000

Revenue per listing a year

£17K–£21K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #45 within Hair Oils. It carries 20,787 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

0.7%

Average rank

#45in Hair Oils

Average rating

4.47 starsAmazon United Kingdom average 4.36 stars

Average reviews

20,787per listing

Listings tracked

15

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

73 months