Antifungal Shampoo

Shoppers searched for this 368K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.9% of those searches ended in a purchase. Searches in the last 90 days moved -8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £395K a year.

Searches, last 12 months

368K

Growth, 90 days vs prior 90

-8.1%

Conversion, latest week

12.9%

Market size, estimated

£395Ka year

Peak month

January4.3× the quietest month

Top search term

ketoconazole shampoo258K searches a year

Listings sell for £8.31 on average, from £5.21 to £16.64. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At £8.31 that is £25K to £33K a year per listing.

Average price

£8.31under the $15 to $100 sweet spot

Price range

£5.21–£16.64

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

3,000–4,000

Revenue per listing a year

£25K–£33K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #228 within Shampoos & Conditioners. It carries 2,940 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

8.7%

Average rank

#228in Shampoos & Conditioners

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,940per listing

Listings tracked

13

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

61 months