antibiotic cream
Skip itPrices mostly outside the sweet spot ($3.25–$11.06) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,218.11avg incumbent reviews — the moat a new listing must climb
Market size
Okay£213K£213K/yr · 395K searches
Growth
Bad-6.1%90-day search growth — must beat 0% to launch
Brand share
Bad91%top-5 brand share — brand-locked demand
Avg price
Bad£7.50avg listing price — sweet spot $15–$100
Competition
Bad87%top-5 click share — a locked-up shelf
Price range
Bad£3.25–£11.06cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, antibiotic cream is a £213K/yr Amazon United Kingdom market (395K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 41/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
antibiotic cream market data
- Units sold / yr
- 20K–25K
- avg 1,500–2,000/product
- Revenue / yr
- £150K–£188K
- units × avg price
- Conversion rate
- 7.2%
- Avg BSR
- #149
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 89%
- Out of stock
- 7.1%
- Avg brand age
- 64 months
- Avg seller age
- 164 days
Competition & brand share
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 flat
Sellers
53
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
87%
Top 20: 100%
Open market
6%
- JCGJC45%
- Brulidine28%
- DEJIN9%
- OUWEWIN4%
- GERMOLENE4%
- Generic3%
- Open — no brand owns it (2 brands, 6%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -6.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top antibiotic cream search terms
- antibiotic cream87K/yr
- neosporin antibiotic ointment23K/yr
- fucidin antibiotic cream41K/yr
- antibiotic ointment27K/yr
- antibacterial cream25K/yr
- fucidin cream32K/yr
- antibiotic cream for skin infection30K/yr
- bacitracin12K/yr
- mupirocin10K/yr
- neosporin antibiotic cream35K/yr
Top antibiotic cream products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Antibacterial Cream Antibiotic Cream for Skin Infection Anti Itch Creams Soothing Ointment for Sensitive Skin Relieves Itchy Skin Disinfection Antibacterial(15g)
JCGJC£8.494.4★262 rev
Brulidine Antiseptic and Antibacterial Cream 25g
Brulidine£4.704.5★7,044 rev
Antibiotic Cream for Body Relieves Itchy Skin 15g
DEJIN£6.794.2★85 rev
Brulidine Cream 0.15% 25g **2 Pack Deal**
Brulidine£7.974.7★831 rev
Antibioticl Cream for Skin Infection 2PCS Antibiotic Ointment Antibacterial Cream Anti Escherichia Coli & Itchy Skin Relief for Adults
OUWEWIN£11.064.5★55 rev
Newest
by launch date
2PCS Antibacterial Private Parts Cream Anti-Itch Ointment for Men Women
Generic£8.9674 rev
Wound Healing Ointmen-t Relieve Skin Abrasions Reducing The Risk of Infection Promote Natural Wound Healing Effectively Fade Scars Ensuring that New Skin Returns to Its Natural State.
Tianyue£7.1638 rev
Antibacterial Cream Antibiotic Cream for Skin Infection Anti Itch Creams Soothing Ointment for Sensitive Skin Relieves Itchy Skin Disinfection Antibacterial(15g)
JCGJC£8.49262 rev
Wound Healing Ointment Relieve Skin Abrasions Promote Wound Healing Fade Scars
Quellora£9.1680 rev
Antibioticl Cream for Skin Infection 2PCS Antibiotic Ointment Antibacterial Cream Anti Escherichia Coli & Itchy Skin Relief for Adults
OUWEWIN£11.0655 rev
Trending
90-day click momentumAntibiotic Cream for Body Relieves Itchy Skin 15g
DEJIN£6.794.2★
Antibacterial Cream Antibiotic Cream for Skin Infection Anti Itch Creams Soothing Ointment for Sensitive Skin Relieves Itchy Skin Disinfection Antibacterial(15g)
JCGJC£8.494.4★
Antibioticl Cream for Skin Infection 2PCS Antibiotic Ointment Antibacterial Cream Anti Escherichia Coli & Itchy Skin Relief for Adults
OUWEWIN£11.064.5★
Brulidine Cream 0.15% 25g **2 Pack Deal**
Brulidine£7.974.7★
Wound Healing Ointmen-t Relieve Skin Abrasions Reducing The Risk of Infection Promote Natural Wound Healing Effectively Fade Scars Ensuring that New Skin Returns to Its Natural State.
Tianyue£7.164.2★
What buyers say about antibiotic cream
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent value”
“As described works quickly”
“Overall, I am very satisfied with the quality and reliability of this cream”
“Effective Good Results”
“doesnt smell unpleasant like some others”
“helped soothe my irritated skin”
“Very Useful”
“It soothes the skin”
“Fit for purpose”
“Good for spots and sores”
What buyers complain about
“Burns skin”
“Not as advertised”
“Not fit for purpose”
“The content is small”
“Does not contain antibiotic”
“stings a bit when applied. that may just be my sensitive skin”
“hurt hand”
“it certainly does not smell on the skin after a few minutes”
“Bit expensive”
“IT IS NOT AN ANTIBIOTIC”
Top return reasons
Common questions
- Is antibiotic cream profitable to sell on Amazon United Kingdom?
- The niche generates £213K/yr across 9 tracked products. 90-day search growth is -6.1%. Flapen's verdict: Skip it (41/100).
- How competitive is the antibiotic cream niche?
- 8 brands and 53 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in antibiotic cream?
- Top complaints mined from reviews: Allergies, Advertised Vs Actual Product, Functionality-Overall. The return rate is 0.1%.
- When does demand for antibiotic cream peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the antibiotic cream niche?
- Listings span £3.25–£11.06; the average listing price is £7.50 (sweet spot $15–$100). The average incumbent carries 1,218 reviews — the moat a new listing must climb.