annas wild yam cream
Skip itSoft demand (-28.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great418.45avg incumbent reviews — the moat a new listing must climb
Avg price
Good£14.82avg listing price — sweet spot $15–$100
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Price range
Good£5.91–£25.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Market size
Bad£88K£88K/yr · 96K searches
Competition
Bad79%top-5 click share — a locked-up shelf
Growth
Bad-28.6%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, annas wild yam cream is a £88K/yr Amazon United Kingdom market (96K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Jul–Aug–Nov. Verdict: Skip it — 45/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
annas wild yam cream market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- £74K–£89K
- units × avg price
- Conversion rate
- 6.2%
- Avg BSR
- #588
- Page quality
- 0%
- Prime
- 91%
- Sponsored
- 73%
- Out of stock
- 3.1%
- Avg brand age
- 28 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
9 falling
Sellers
12
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
6%
- RoongDuuDll38%
- Napiers33%
- ANNAS7%
- GPUPFJPW6%
- BODY JUICE OIL5%
- vitabay5%
- Open — no brand owns it (3 brands, 6%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -28.6% search growth over the last 90 days.Peak months: Jul, Aug, Nov · busiest ÷ quietest = 2.3×
Top annas wild yam cream search terms
- wild yam cream48K/yr
- wild yam cream hormone balance20K/yr
- yam cream11K/yr
- wild yam cream barbara oneill3K/yr
- annas wild yam cream6K/yr
- natural progesterone cream5K/yr
- yam cream hormone balancing2K/yr
Top annas wild yam cream products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Wild Yam Cream for Hormone Balance Natural Organic Wild Yam Cream for Menopause Relief Hot Flashes & Night Sweat Decreased Australia Dr. Barbara Recommended Formula Wild Yam Extract Cream for Women
RoongDuuDll£6.844.2★248 rev
Napiers Vegan Wild Yam and Marigold Cream - Natural Relief for Menopause and Perimenopause Symptoms and Dry Skin - 60 ML (Scentless)
Napiers£16.314.4★709 rev
ANNAS Wild Yam Organic Wild Yam Cream for Hormonal Balance Organic Root Cream Promotes Perimenopause and Menopause for Women
ANNAS£25.184.2★923 rev
Wild Yam Cream Topical + Natural Wild Yam Cream for Hormone Balance Support Perimenopause & Menopause Relief Nourish The Skin Daily Moisturiser for Women 4.23Oz
GPUPFJPW£7.684.4★88 rev
Wild Yam Cream Wild Yam Cream for Hormone Balance Women Perimenopause & Menopause Support for All Skin Types
BODY JUICE OIL£5.914.5★68 rev
Newest
by launch dateWild Yam Cream Topical + Natural Wild Yam Cream for Hormone Balance Support Perimenopause & Menopause Relief Nourish The Skin Daily Moisturiser for Women 4.23Oz
GPUPFJPW£7.6888 rev
ANNAS Wild Yam Organic Wild Yam Cream for Hormonal Balance Organic Root Cream Promotes Perimenopause and Menopause for Women
ANNAS£25.18923 rev
Organic Wild Yams Hormonal Balance Cream 120ml Natural Wild Seed Cream for Women and Menopause Relief Wild Yam Extract Cream
Zuzuxia£25.89410 rev
MIDNIGHT MANTRA Organic Wild Yam Cream Promotes Hormone Balance Nourishes Skin Menopause and Premenopause Skin Moisturizer (60g)
MIDNIGHT MANTRA£18.0114 rev
Wild Yam Cream for Hormone Balance Natural Organic Wild Yam Cream for Menopause Relief Hot Flashes & Night Sweat Decreased Australia Dr. Barbara Recommended Formula Wild Yam Extract Cream for Women
RoongDuuDll£6.84248 rev
Trending
90-day click momentumWild Yam Cream Topical + Natural Wild Yam Cream for Hormone Balance Support Perimenopause & Menopause Relief Nourish The Skin Daily Moisturiser for Women 4.23Oz
GPUPFJPW£7.684.4★
Organic Wild Yams Hormonal Balance Cream 120ml Natural Wild Seed Cream for Women and Menopause Relief Wild Yam Extract Cream
Zuzuxia£25.894.3★
Wild Yam Cream for Hormone Balance Natural Organic Wild Yam Cream for Menopause Relief Hot Flashes & Night Sweat Decreased Australia Dr. Barbara Recommended Formula Wild Yam Extract Cream for Women
RoongDuuDll£6.844.2★
Napiers Vegan Wild Yam and Marigold Cream - Natural Relief for Menopause and Perimenopause Symptoms and Dry Skin - 100 ML (Scentless)
Napiers£23.094.4★
MIDNIGHT MANTRA Organic Wild Yam Cream Promotes Hormone Balance Nourishes Skin Menopause and Premenopause Skin Moisturizer (60g)
MIDNIGHT MANTRA£18.013.8★
What buyers say about annas wild yam cream
What buyers praise and complain about, mined from review topics.What buyers love
“Great cream”
“Smells great and it absorbs beautifully”
“Its worked perfectly for me”
“Moisturising and soothing”
“Absorbs nicely”
“The cream has a smooth”
“Perfect for all skin”
“good value for money”
“I get less symptoms”
“improve intimate comfort”
What buyers complain about
“even though the ingredients listed are all natural- it smells totally synthetic”
“nothing worked, or if they did reduce slightly, they'd come back within days”
“It's not an ad”
“Open and all dried out around”
“product turned up broken with cream leaking out of the cracked lid”
“burns my skin when I put it on”
“Has made my acne worse”
“It was very small for the cost”
“Can look expensive”
“Too strong”
Top return reasons
Common questions
- Is annas wild yam cream profitable to sell on Amazon United Kingdom?
- The niche generates £88K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -28.6%. Flapen's verdict: Skip it (45/100).
- How competitive is the annas wild yam cream niche?
- 9 brands and 12 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in annas wild yam cream?
- Top complaints mined from reviews: Smell, Symptom Reduction, Advertised Vs Actual Product. The return rate is 0.5%.
- When does demand for annas wild yam cream peak?
- Demand peaks in Jul–Aug–Nov; the busiest month runs 2.3× the quietest.
- What does it cost to enter the annas wild yam cream niche?
- Listings span £5.91–£25.89; the average listing price is £14.82 (sweet spot $15–$100). The average incumbent carries 418 reviews — the moat a new listing must climb.