Aha
FailThe top 5 brands take 100% of clicks, so Aha is a Fail.
- Flapen Score
- 32 / 100Ranks 2,400 of 2,481 Beauty niches · −15 vs the category median of 4732
- Market size
- £55K/yr58K searches / yr
- 90-day growth
- -10.5%search demand this quarter
- Competition
- 89%top-5 click share · 3 brands · 70 sellers
Flapen Score
Aha against its category
The dotted line is the Beauty average. Past it, Aha is stronger. Inside it, weaker.
Market
The Aha market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Aha 58K times last year and spent an estimated £55K. All 3 brands take every click. Demand peaks in Aug. Flapen scores it 32 out of 100, a Fail.
01 · Demand
An estimated 8.0% of those searches ended in a purchase.
Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved -10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £55K a year.
- Searches, last 12 months
- 58K
- Growth, 90 days vs prior 90
- -10.5%
- Conversion, latest week
- 8.0%
- Market size, estimated
- £55Ka year
- Peak month
- August2.2× the quietest month
- Top search term
- cosrx bha blackhead power liquid10K searches a year
02 · Price
A sale here is worth £12.02.
Listings sell for £12.02 on average, from £10.55 to £14.68. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At £12.02 that is £6K to £9K a year per listing.
- Average price
- £12.02under the $15 to $100 sweet spot
- Price range
- £10.55–£14.68
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £6K–£9K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #75 within Face. It carries 21,093 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #75in Face
- Average rating
- 4.49 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 21,093per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Aha products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
COSRX BHA 4% Blackhead+Niacinamide 2% Exfoliant Toner 3.38 fl.oz / 100ml Korean Toner Pore Minimizer for Enlarged Pores For All Skin Types Korean Skincare Not Tested on Animals Paraben Free
- Price
- £13.01
- Rating
- 4.4/5
- Reviews
- 1,364
- Age
- 11y ago

COSRX AHA/BHA Treatment Toner Facial Exfoliating Spray with Glycolic Acid Blemish Control and Oil Balancing Korean Toner Gentle Exfoliation and Minimizing Whiteheads and Pores Korean Skincare 150ml
- Price
- £10.55
- Rating
- 4.5/5
- Reviews
- 7,889
- Age
- 6y ago

Paulas Choice SKIN PERFECTING 2% BHA Liquid Exfoliant - Face Exfoliating Peel Fights Blackheads & Enlarged Pores - for a Healthy Glow - with Salicylic Acid - Combination & Oily Skin - 30 ml
- Price
- £10.74
- Rating
- 4.4/5
- Reviews
- 28,046
- Age
- 7y ago

COSRX Full Fit Propolis Toner 72% Propolis Extract Korean Glow Toner for Face Healthy Glow Boosting Hydrating Dewy Essence for Soft Plump Skin Korean Skincare 150ml
- Price
- £11.79
- Rating
- 4.7/5
- Reviews
- 2,995
- Age
- 4y ago

SOME BY MI AHA BHA PHA 30 Days Miracle Toner 150ml Exfoliating Face Toner for Acne-Prone Sensitive Skin Pore Minimising Clarifying Hydrating Korean Skincare (1 Pack)
- Price
- £10.76
- Rating
- 4.5/5
- Reviews
- 8,992
- Age
- 8y ago
Trending
estimated 90-day click momentum
COSRX BHA 4% Blackhead+Niacinamide 2% Exfoliant Toner 3.38 fl.oz / 100ml Korean Toner Pore Minimizer for Enlarged Pores For All Skin Types Korean Skincare Not Tested on Animals Paraben Free
- Price
- £13.01
- Rating
- 4.4/5
- Reviews
- 1,364
- Age
- 11y ago

Paulas Choice SKIN PERFECTING 2% BHA Liquid Exfoliant - Face Exfoliating Peel Fights Blackheads & Enlarged Pores - for a Healthy Glow - with Salicylic Acid - Combination & Oily Skin - 30 ml
- Price
- £10.74
- Rating
- 4.4/5
- Reviews
- 28,046
- Age
- 7y ago

COSRX AHA/BHA Treatment Toner Facial Exfoliating Spray with Glycolic Acid Blemish Control and Oil Balancing Korean Toner Gentle Exfoliation and Minimizing Whiteheads and Pores Korean Skincare 150ml
- Price
- £10.55
- Rating
- 4.5/5
- Reviews
- 7,889
- Age
- 6y ago

COSRX Advanced Snail 96 Mucin Power Essence 100ml | Snail Secretion Filtrate 96% | Skin Repair Serum | CPNP Registered Korean Skin Care Cruelty Free Paraben Free Alcohol Free
- Price
- £11.07
- Rating
- 4.5/5
- Reviews
- 103,973
- Age
- 11y ago

SOME BY MI AHA BHA PHA 30 Days Miracle Toner 150ml Exfoliating Face Toner for Acne-Prone Sensitive Skin Pore Minimising Clarifying Hydrating Korean Skincare (1 Pack)
- Price
- £10.76
- Rating
- 4.5/5
- Reviews
- 8,992
- Age
- 8y ago
Newest
by launch date
COSRX 6 Peptide Collagen Serum Face Toner with Niacinamide & Hyaluronic Acid Hydrating & Firming Korean Essence Anti-Wrinkle & Pore-Tightening Serum For Plump & Even Skin Tone Korean Skincare 150ml
- Price
- £14.68
- Rating
- 4.6/5
- Reviews
- 11,962
- Age
- 2y ago

COSRX Full Fit Propolis Toner 72% Propolis Extract Korean Glow Toner for Face Healthy Glow Boosting Hydrating Dewy Essence for Soft Plump Skin Korean Skincare 150ml
- Price
- £11.79
- Rating
- 4.7/5
- Reviews
- 2,995
- Age
- 4y ago

COSRX AHA/BHA Treatment Toner Facial Exfoliating Spray with Glycolic Acid Blemish Control and Oil Balancing Korean Toner Gentle Exfoliation and Minimizing Whiteheads and Pores Korean Skincare 150ml
- Price
- £10.55
- Rating
- 4.5/5
- Reviews
- 7,889
- Age
- 6y ago

Paulas Choice SKIN PERFECTING 2% BHA Liquid Exfoliant - Face Exfoliating Peel Fights Blackheads & Enlarged Pores - for a Healthy Glow - with Salicylic Acid - Combination & Oily Skin - 30 ml
- Price
- £10.74
- Rating
- 4.4/5
- Reviews
- 28,046
- Age
- 7y ago

SOME BY MI AHA BHA PHA 30 Days Miracle Toner 150ml Exfoliating Face Toner for Acne-Prone Sensitive Skin Pore Minimising Clarifying Hydrating Korean Skincare (1 Pack)
- Price
- £10.76
- Rating
- 4.5/5
- Reviews
- 8,992
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 89% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
70
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
89%
Top 20: 100%
Open market
0%
- COSRX84%
- PAULA'S CHOICE10%
- SOME BY MI5%
Demand
Aha search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 2.2×
Search terms
Top Aha search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- cosrx bha blackhead power liquid10K/yr
- cosrx toner18K/yr
- bha toner12K/yr
- aha bha toner5K/yr
- aha toner4K/yr
- cosrx blackhead power liquid3K/yr
- cosrx aha/bha clarifying treatment toner3K/yr
- cosrx bha2K/yr
Reviews and returns
What reviews say buyers love and hate about Aha
We read the reviews and the return reasons for every product selling here.
“Please note this is a 30ml bottle - its TINY”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Aha questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









