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Activated Charcoal Powder

Fail

Shoppers spend an estimated $30K a year here, so Activated Charcoal Powder is a Fail.

Flapen Score
40
40 / 100
Ranks 1,964 of 2,481 Beauty niches · −7 vs the category median of 47
Market size
£30K/yr61K searches / yr
90-day growth
-22.5%search demand this quarter
Competition
65%top-5 click share · 13 brands · 19 sellers

Flapen Score

Activated Charcoal Powder against its category

The dotted line is the Beauty average. Past it, Activated Charcoal Powder is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Activated Charcoal Powder market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Activated Charcoal Powder 61K times last year and spent an estimated £30K. The top 5 brands take 81% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £30K a year.

Searches, last 12 months
61K
Growth, 90 days vs prior 90
-22.5%
Conversion, latest week
6.3%
Market size, estimated
£30Ka year
Peak month
May1.5× the quietest month
Top search term
activated charcoal powder40K searches a year

02 · Price

A sale here is worth £7.81.

Listings sell for £7.81 on average, from £3.31 to £20.23. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £7.81 that is £781 to £2K a year per listing.

Average price
£7.81under the $15 to $100 sweet spot
Price range
£3.31–£20.23
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£781–£2K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

72% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #437 within Face. It carries 519 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
83%
Out of stock, average day
0.3%
Average rank
#437in Face
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
519per listing
Listings tracked
18

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Activated Charcoal Powder products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 65% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£12K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 flat

Sellers

19

Est. top-5 brand share

81%

Top 20: 100%

Est. top-5 click share

65%

Top 20: 100%

Open market

14%

  • Herbal Magic26%
  • YOGI’S GIFT – Celebrating health20%
  • Triple A Online16%
  • Masala Cottage10%
  • Innovative Naturopathics9%
  • H&C HERBAL INGREDIENTS EXPERT6%
  • Open — no brand owns it (7 brands, 14%)

Demand

Activated Charcoal Powder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Activated Charcoal Powder search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • activated charcoal powder40K/yr
  • charcoal powder17K/yr
  • activated charcoal powder food grade4K/yr

Reviews and returns

What reviews say buyers love and hate about Activated Charcoal Powder

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Size-Overall”
0.3%of orders come back
“The bag isnt huge”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Activated Charcoal Powder questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data