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Electric Guitar Strings

Fail

The top 5 brands take 100% of clicks, so Electric Guitar Strings is a Fail.

Flapen Score
42
42 / 100
Ranks 101 of 171 Musical Instruments & DJ niches · −2 vs the category median of 44
Market size
£566K/yr348K searches / yr
90-day growth
-22.7%search demand this quarter
Competition
68%top-5 click share · 5 brands · 27 sellers

Flapen Score

Electric Guitar Strings against its category

The dotted line is the Musical Instruments & DJ average. Past it, Electric Guitar Strings is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Electric Guitar Strings market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Electric Guitar Strings 348K times last year and spent an estimated £566K. All 5 brands take every click. Demand peaks in Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 14.3% of those searches ended in a purchase.

Shoppers searched for this 348K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 14.3% of those searches ended in a purchase. Searches in the last 90 days moved -22.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £566K a year.

Searches, last 12 months
348K
Growth, 90 days vs prior 90
-22.7%
Conversion, latest week
14.3%
Market size, estimated
£566Ka year
Peak month
December1.8× the quietest month
Top search term
electric guitar strings138K searches a year

02 · Price

A sale here is worth £11.39.

Listings sell for £11.39 on average, from £4.70 to £20.21. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At £11.39 that is £23K to £28K a year per listing.

Average price
£11.39under the $15 to $100 sweet spot
Price range
£4.70–£20.21
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
2,000–2,500
Revenue per listing a year
£23K–£28K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #125 within Musical Instruments & DJ. It carries 18,251 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
6.4%
Average rank
#125in Musical Instruments & DJ
Average rating
4.61 starsAmazon United Kingdom average 4.36 stars
Average reviews
18,251per listing
Listings tracked
16

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
77 months

Products

Top Electric Guitar Strings products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 68% of clicks. Leaders hold, but buyers still shop past them.

£0£57K£113K£170K£226K1101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 rising

Sellers

27

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

68%

Top 20: 100%

Open market

0%

  • Ernie Ball79%
  • Adagio15%
  • D'Addario3%
  • Elixir2%
  • GZGRYTRC2%

Demand

Electric Guitar Strings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Electric Guitar Strings search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • electric guitar strings138K/yr
  • ernie ball strings81K/yr
  • guitar strings electric37K/yr
  • ernie ball24K/yr
  • ernie ball regular slinky 10-466K/yr
  • electric guitar strings 10-468K/yr
  • electric guitar strings 9-427K/yr
  • guitar strings 9-424K/yr
  • guitar strings 10-464K/yr
  • ernie ball regular slinky8K/yr

Reviews and returns

What reviews say buyers love and hate about Electric Guitar Strings

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Strap/String Quality”
27%of negative reviews mention “Strap/String Quality”
0.2%of orders come back
“will change my review down if any of the thinner strings break way sooner than more established brands”
A buyer, on “Strap/String Quality”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Electric Guitar Strings questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data