Piano

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.1M a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

-19.0%

Conversion, latest week

0.8%

Market size, estimated

£2.1Ma year

Peak month

December3.3× the quietest month

Top search term

piano482K searches a year

Listings sell for £122.55 on average, from £13.69 to £600.88. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At £122.55 that is £12K to £31K a year per listing.

Average price

£122.55above the $15 to $100 sweet spot

Price range

£13.69–£600.88

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

£12K–£31K

Returns

2.7%of orders · Amazon United Kingdom median 0.6%

92% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #21 within Musical Instruments & DJ. It carries 1,596 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

69%

Out of stock, average day

4.6%

Average rank

#21in Musical Instruments & DJ

Average rating

4.32 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,596per listing

Listings tracked

52

9 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

4Amazon's first-year sales bar

Average brand age

44 months