85
fly zapper
Launch itA $4.1M/yr market growing >1,000% this quarter with returns at 0.7% — clears our launch bar.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Market size
Incredible£4.1M£4.1M/yr · 3.3M searches
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Brand share
Great46%top-5 brand share — no brand owns this niche
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Competition
Great39%top-5 click share — an open shelf
Avg price
Good£14.79avg listing price — sweet spot $15–$100
Price range
Good£4.19–£27.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,825.29avg incumbent reviews — the moat a new listing must climb