52
gopro
Worth a lookShows a $2.8M/yr market, but weak search conversion (1.0%) keeps it on the watch list.
Market size
Incredible£2.8M£2.8M/yr · 2.5M searches
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good£106.86avg listing price — sweet spot $15–$100
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,664.37avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.6%return rate — above 5% kills the launch gate
Growth
Okay+11.3%90-day search growth — must beat 0% to launch
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Price range
Bad£18.25–£483.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Signals High Price