Gopro

Shoppers searched for this 2.5M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.8M a year.

Searches, last 12 months

2.5M

Growth, 90 days vs prior 90

+11.3%

Conversion, latest week

1.0%

Market size, estimated

£2.8Ma year

Peak month

July1.5× the quietest month

Top search term

go pro671K searches a year

Listings sell for £106.86 on average, from £18.25 to £483.27. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At £106.86 that is £53K to £80K a year per listing.

Average price

£106.86above the $15 to $100 sweet spot

Price range

£18.25–£483.27

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

£53K–£80K

Returns

3.6%of orders · Amazon United Kingdom median 0.6%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #65 within Camera & Photo. It carries 1,664 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

7.9%

Average rank

#65in Camera & Photo

Average rating

4.26 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,664per listing

Listings tracked

27

9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

8Amazon's first-year sales bar

Average brand age

32 months