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phone charger
Launch itA $2.4M/yr market growing +9.2% this quarter with returns at 0.7% — clears our launch bar.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Market size
Incredible£2.4M£2.4M/yr · 3.3M searches
Brand share
Great42%top-5 brand share — no brand owns this niche
Competition
Great31%top-5 click share — an open shelf
Price range
Great£3.48–£54.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay£11.80avg listing price — sweet spot $15–$100
Growth
Okay+9.2%90-day search growth — must beat 0% to launch
Review moat
Bad11,912.95avg incumbent reviews — the moat a new listing must climb
Signals No Dominant Brand