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5g router
Skip itSoft demand (-8.1% this quarter) — this niche doesn't clear our bar today.
Market size
Great£1.6M£1.6M/yr · 916K searches
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great£93.33avg listing price — sweet spot $15–$100
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Price range
Okay£21.83–£217.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Review moat
Bad5,960.39avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.6%return rate — above 5% kills the launch gate
Growth
Bad-8.1%90-day search growth — must beat 0% to launch