Mop
Mop shows a $6.8M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Mop profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Mop is a £6.8M/yr Amazon United Kingdom market (6.2M searches/yr). The top 5 brands hold 68% of demand. Verdict: Worth a look — 69/100.
Mop: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -9.8% over the last 90 days and 6.7% of searches end in a purchase.
£6.8M
revenue / yr
Who owns the niche?
The top 5 brands hold 68% of demand, so 32% of the market is open.
32%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 50 products
Top Mop products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Flash Speedmop Wet Mop Floor Cleaner Starter Kit For Cleaning Floors Includes: 1 Mop 6 Wet Refills Lemon Scented For A Fast & Easy Clean
- Price
- £9.37
- Rating
- 4.5/5
- Reviews
- 5,565
- Age
- 1y ago
Requisite Needs Smart Spin Mop and Bucket Set Black edition Anti-splashing Strong And Sturdy Material Easy Floor Moping System 1x Bucket + 3 Replacement Mop Heads 13 Liter (Mop + Bucket)
- Price
- £13.34
- Rating
- 4.1/5
- Reviews
- 1,779
- Age
- 3y ago
Flash Speedmop Floor Cleaner Starter Kit for Cleaning Floors with Dirt-Lifting Action (1 Mop 20 Wet Floor Refills)
- Price
- £12.95
- Rating
- 4.4/5
- Reviews
- 4,597
- Age
- 5mo ago
Vileda Turbo 2in1 Spin Mop and Bucket Set Foot Pedal Wringer
- Price
- £25.38
- Rating
- 4.5/5
- Reviews
- 9,508
- Age
- 4y ago
Flash Power Spray Mop Floor Cleaner Starter Kit (1 Washable + 2 Disposable Pads) All-In-One System For Your Floors
- Price
- £24.24
- Rating
- 4.4/5
- Reviews
- 1,092
- Age
- 2y ago
Trending
90-day click momentum
SWISSPACK Heavy-Duty Mop & Bucket Set 100% Cotton Mop Heads 1 Steel Handle Detachable Wringer Sturdy Plastic Bucket Super-Absorbent Floor Mop
- Price
- £12.09
- Rating
- 4.5/5
- Reviews
- 63
- Age
- 6mo ago
MANGOTIME Microfiber Spray Mops for Floors Cleaning Wet Dry Dust Wood Floor Mop with Refillable Bottle & 4pcs Reusable Washable Pads for Home Commercial HardWood Laminate Wood Vinyl Tile Ceramic
- Price
- £12.57
- Rating
- 4.6/5
- Reviews
- 2,497
- Age
- 1y ago
Flash Speedmop Floor Cleaner Starter Kit for Cleaning Floors with Dirt-Lifting Action (1 Mop 20 Wet Floor Refills)
- Price
- £12.95
- Rating
- 4.4/5
- Reviews
- 4,597
- Age
- 5mo ago
REQUISITE NEEDS Professional Mop and Bucket Set Heavy Duty with Wringer and Two Cotton Mop Heads for Floor Cleaning - 16L Bucket with Pouring Lip (Yellow)
- Price
- £11.66
- Rating
- 4.4/5
- Reviews
- 568
- Age
- 2y ago
Flash Speedmop Wet Mop Floor Cleaner Starter Kit For Cleaning Floors Includes: 1 Mop 6 Wet Refills Lemon Scented For A Fast & Easy Clean
- Price
- £9.37
- Rating
- 4.5/5
- Reviews
- 5,565
- Age
- 1y ago
Newest
by launch dateFlash Speedmop Floor Cleaner Starter Kit for Cleaning Floors with Dirt-Lifting Action (1 Mop 20 Wet Floor Refills)
- Price
- £12.95
- Rating
- 4.4/5
- Reviews
- 4,597
- Age
- 5mo ago
SWISSPACK Heavy-Duty Mop & Bucket Set 100% Cotton Mop Heads 1 Steel Handle Detachable Wringer Sturdy Plastic Bucket Super-Absorbent Floor Mop
- Price
- £12.09
- Rating
- 4.5/5
- Reviews
- 63
- Age
- 6mo ago
Microfibre Spray Mops for Floors Cleaning 360 Degree Rotating Floor Mop Flat Dry Wet Mop with Spray Funcation with 3 Washable Replacement Pads & 1 Bottle 360ML for Home Kitchen Cleaning
- Price
- £8.86
- Rating
- 4.4/5
- Reviews
- 1,263
- Age
- 1y ago
*NEW* SWISSPACK Revolving Spin Mop and Bucket With .5. Extra Pads Perfect For Easy Cleaning. Clean and Dirty Water Separtered For Perfect Finish (ORANGE-GREY) (ORANGE-GREY 1)
- Price
- £17.99
- Rating
- 4.1/5
- Reviews
- 663
- Age
- 1y ago
Vileda H2PrO Flat Mop & Bucket Set 100% Separate Clean and Dirty Water
- Price
- £34.30
- Rating
- 4.4/5
- Reviews
- 3,511
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.
Brands
25 falling
Sellers
212
Top-5 brand share
68%
Top 20: 97%
Top-5 click share
34%
Top 20: 72%
Open market
25%
- FLASH26%
- Vileda19%
- REQUISITE NEEDS9%
- MANGOTIME7%
- TDBS The Dustpan and Brush Store7%
- MEXERRIS6%
Mop demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.3×
Top Mop search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- mop1.8M/yr
- mop and buckets sets1.6M/yr
- mop and bucket515K/yr
- flash mop481K/yr
- floor mop414K/yr
- mops for cleaning floors357K/yr
- flash speed mop308K/yr
- mops167K/yr
- flat mop92K/yr
- speed mop77K/yr
What reviews say buyers love and hate about Mop
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Easy to wash”
“Excellent value”
“Easy storage”
“The build quality is excellent”
“Works as advertised”
What buyers complain about
65% of reviews“Fell apart”
“Cheap quality”
“a little poor cleaning”
“A bit expensive”
“They are flimsy”
Mop return rate & reasons
Why buyers send it back, as a share of all return requests.
0.5%
Return rate
20%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Mop questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.
