Mop

Shoppers searched for this 6.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £6.8M a year.

Searches, last 12 months

6.2M

Growth, 90 days vs prior 90

-9.8%

Conversion, latest week

6.7%

Market size, estimated

£6.8Ma year

Peak month

January1.3× the quietest month

Top search term

mop1.8M searches a year

Listings sell for £16.29 on average, from £6.56 to £107.88. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 3,000 to 4,000 of them. At £16.29 that is £49K to £65K a year per listing.

Average price

£16.29inside the $15 to $100 sweet spot

Price range

£6.56–£107.88

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

400K–500K

Units per listing a year

3,000–4,000

Revenue per listing a year

£49K–£65K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

92% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #18 within Janitorial & Sanitation Supplies. It carries 5,881 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

82%

Out of stock, average day

3.5%

Average rank

#18in Janitorial & Sanitation Supplies

Average rating

4.35 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,881per listing

Listings tracked

50

9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

8Amazon's first-year sales bar

Average brand age

36 months