Biatain Silicone Dressings
Biatain Silicone Dressings shows searches that convert (18.9% search→purchase), but a small market ($68K/yr) keeps it on the watch list.
Flapen Score
Is Biatain Silicone Dressings profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Biatain Silicone Dressings is a £68K/yr Amazon United Kingdom market (25K searches/yr). The top 5 brands hold 87% of demand. Verdict: Worth a look — 51/100.
Biatain Silicone Dressings: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +8.1% over the last 90 days and 18.9% of searches end in a purchase.
£68K
revenue / yr
Who owns the niche?
The top 5 brands hold 87% of demand, so 13% of the market is open.
13%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 14 products
Top Biatain Silicone Dressings products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Biatain Silicone Foam Adhesive Dressing 7.5x7.5cm Pack of 10
- Price
- £13.42
- Rating
- 4.6/5
- Reviews
- 361
- Age
- 9y ago
Biatain Silicone 10cm x 10cm | Soft and Flexible Foam Dressings | Advanced Wound Care (5)
- Price
- £17.67
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 1y ago
Biatain Silicone 10x10cm Foam Adherant Dressings | Pack of 10
- Price
- £28.68
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 8mo ago
Biatain Silicone Adhesive Foam Dressing 10cm x 10cm Pack of 5
- Price
- £14.39
- Rating
- 4.6/5
- Reviews
- 215
- Age
- 7y ago
Biatain Silicone 10cm x 10cm | Soft and Flexible Foam Dressings | Advanced Wound Care (3)
- Price
- £12.48
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 1y ago
Trending
90-day click momentum
Silicone Foam Dressing 12.5 x 12.5cm with Adhesive Border Waterproof Highly Absorbent Wound Bandages
- Price
- £7.58
- Rating
- 4.4/5
- Reviews
- 23
- Age
- 9mo ago
Biatain Silicone 10cm x 10cm | Soft and Flexible Foam Dressings | Advanced Wound Care (3)
- Price
- £12.48
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 1y ago
Biatain Silicone 10x10cm Foam Adherant Dressings | Pack of 10
- Price
- £28.68
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 8mo ago
Kliniderm Foam Silicone Border Square Dressing 5 Count 7.5 x 7.5 cm
- Price
- £6.08
- Rating
- 4.5/5
- Reviews
- 418
- Age
- 9y ago
Biatain Silicone 10cm x 10cm | Soft and Flexible Foam Dressings | Advanced Wound Care (5)
- Price
- £17.67
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 1y ago
Newest
by launch dateBiatain Silicone 10x10cm Foam Adherant Dressings | Pack of 10
- Price
- £28.68
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 8mo ago
Silicone Foam Dressing 12.5 x 12.5cm with Adhesive Border Waterproof Highly Absorbent Wound Bandages
- Price
- £7.58
- Rating
- 4.4/5
- Reviews
- 23
- Age
- 9mo ago
Ourmed Silicone Foam Dressing with Border Adhesive - Large Absorbent Waterproof Bandage for Wound Care Foot Diabetic Ulcer Leg Ulcer 4 x 4 5 Pack
- Price
- £8.27
- Rating
- 4.4/5
- Reviews
- 1,278
- Age
- 1y ago
Biatain Silicone Foam Dressing 7.5cm x 7.5cm Pack of 5 | Gentle Silicone Adhesive | Highly Absorbent Comfortable & Secure Wound Care
- Price
- £8.86
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 1y ago
Biatain Silicone 10cm x 10cm | Soft and Flexible Foam Dressings | Advanced Wound Care (5)
- Price
- £17.67
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.
Brands
8 falling
Sellers
29
Top-5 brand share
87%
Top 20: 92%
Top-5 click share
69%
Top 20: 100%
Open market
6%
- Biatain50%
- MediSale27%
- --8%
- Tassorm4%
- MediSale Ltd4%
- ourmed2%
- Open — no brand owns it (2 brands, 6%)
Biatain Silicone Dressings demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.3×
Top Biatain Silicone Dressings search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- biatain silicone dressings 10cm x 10cm8K/yr
- biatain silicone dressings 7.5 x 7.56K/yr
- biatain silicone dressings5K/yr
- biatain silicone dressings 12.5 x 12.53K/yr
- biatain silicone dressing3K/yr
What reviews say buyers love and hate about Biatain Silicone Dressings
What buyers mention most, as a share of all reviews.
What buyers love
76% of reviews“Excellent product”
“Great value for money”
“Good adhesion”
“You get what you order”
“Great product and easy to use”
What buyers complain about
75% of reviews“Not adhesive at all”
“Complete waste of money”
“Would not purchase again as it came off after one shower”
“Poor quality”
“Misleading and expensive”
Biatain Silicone Dressings return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
65%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Biatain Silicone Dressings questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
