Lash Serum

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.3M a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-18.7%

Conversion, latest week

7.1%

Market size, estimated

£1.3Ma year

Peak month

January1.5× the quietest month

Top search term

lash serum428K searches a year

Listings sell for £16.74 on average, from £3.69 to £89.17. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At £16.74 that is £33K to £42K a year per listing.

Average price

£16.74inside the $15 to $100 sweet spot

Price range

£3.69–£89.17

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

2,000–2,500

Revenue per listing a year

£33K–£42K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 25.7% of listings are out of stock. The average listing ranks #53 within Make-up. It carries 4,506 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

25.7%

Average rank

#53in Make-up

Average rating

4.25 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,506per listing

Listings tracked

30

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

2Amazon's first-year sales bar

Average brand age

42 months