Ingrown Toenail Treatment
PassIngrown Toenail Treatment scores 66 out of 100, a Pass. Shoppers spend an estimated $337K a year here, demand is soft, at -3.6% this quarter, and an estimated 0.3% of orders come back.
- Flapen Score
- 66 / 100Top 2% of 2,481 Beauty niches · +19 vs the category median of 4766
- Market size
- £337K/yr426K searches / yr
- 90-day growth
- -3.6%search demand this quarter
- Competition
- 44%top-5 click share · 30 brands · 107 sellers
Flapen Score
Ingrown Toenail Treatment against its category
The dotted line is the Beauty average. Past it, Ingrown Toenail Treatment is stronger. Inside it, weaker.
Market
The Ingrown Toenail Treatment market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Ingrown Toenail Treatment 426K times last year and spent an estimated £337K. The top 5 brands take 49% of clicks. Flapen scores it 66 out of 100, a Pass.
01 · Demand
An estimated 8.4% of those searches ended in a purchase.
Shoppers searched for this 426K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £337K a year.
- Searches, last 12 months
- 426K
- Growth, 90 days vs prior 90
- -3.6%
- Conversion, latest week
- 8.4%
- Market size, estimated
- £337Ka year
- Peak month
- May1.2× the quietest month
- Top search term
- ingrown toenail treatment226K searches a year
02 · Price
A sale here is worth £9.37.
Listings sell for £9.37 on average, from £3.13 to £36.33. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At £9.37 that is £7K to £9K a year per listing.
- Average price
- £9.37under the $15 to $100 sweet spot
- Price range
- £3.13–£36.33
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £7K–£9K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #118 within Manicure & Pedicure. It carries 834 reviews at 3.97 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 98%
- Out of stock, average day
- 6.6%
- Average rank
- #118in Manicure & Pedicure
- Average rating
- 3.97 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 834per listing
- Listings tracked
- 40
04 · Newcomers
2 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Ingrown Toenail Treatment products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Poderm Emollient for Ingrown Toenail Treatment | Swiss-Made Nail Softener for Thick Curved Nails | Relieves Pain Prevents Infection - Lubricates the Nail & Softens Calluses | Created by a Podiatrist
- Price
- £15.80
- Rating
- 4.2/5
- Reviews
- 2,477
- Age
- 9y ago

Gehwol Ingrown Toenail Softening Fluid 15ml for Ingrowing Toenails
- Price
- £7.45
- Rating
- 4.3/5
- Reviews
- 9,544
- Age
- 17y ago

BUTBU Ingrown Toenail Removal Kit Ingrown Toenail-Corrector Tools with Podiatry-Toenail Braces Silicone Toe Strap toenail Straightener Strips and Patch for Toe Pain Relief
- Price
- £5.97
- Rating
- 3.9/5
- Reviews
- 114
- Age
- 1y ago

Dr. Scholls Ingrown Toenail 12-Hour Pain Relief Strips - Ingrowing Toe Nail Care Treatment All-Day Cushioning Relieves Pressure Reduces Discomfort Clinically Tested Pack of 10
- Price
- £10.49
- Rating
- 3.3/5
- Reviews
- 47
- Age
- 7mo ago

BEZOX 60Pcs Breathable Ingrown Toenail Corrector Patches and 50Pcs Ingrown Toenail Stickers - Professional Ingrown Toe Nail Treatment Tape for Pain Relief and Correction
- Price
- £4.21
- Rating
- 3.4/5
- Reviews
- 216
- Age
- 1y ago
Trending
estimated 90-day click momentum
88Pcs Ingrown Toenail Corrector Strips 2 Types Breathable Toe Nail Straightener Patch Professional Pedicure Tool Kit for Curved Nail Correction & Walking Comfort (Nude & Cute Styles)
- Price
- £4.22
- Rating
- 3.5/5
- Reviews
- 2
- Age
- 5mo ago

Ingrown Toenail Treatment Solution Extra-Strong Fast Pain Relief Formula for Ingrown Nails Prevention & Care 20ml
- Price
- £6.57
- Rating
- 4.3/5
- Reviews
- 29
- Age
- 6mo ago

InhwRior Ingrown Toenail Corrector Easy at-Home Application Secure Fit (No Slipping Off) Steady Traction for Rapid Pain Relief Waterproof Uninterrupted Daily Use (0.83 to 0.91 Toenail Length)
- Price
- £19.80
- Rating
- 4.3/5
- Reviews
- 129
- Age
- 1y ago

Benaewa 118 Pcs Ingrown Toenail Treatment Set Breathable Ingrown Toenail Corrector for Care Relieving Pain
- Price
- £7.16
- Rating
- 4.0/5
- Reviews
- 6
- Age
- 8mo ago

HIVETZ Ingrown Toenail Treatment Nail Helper Nail Growth Treatment Ingrown Toenail Drops Cuticle Nail Oil Ingrown Toenail Correction Fungal Nail Treatment for Toenails Extra Strong for Damaged Nails
- Price
- £5.10
- Rating
- 4.1/5
- Reviews
- 242
- Age
- 3y ago
Newest
by launch date
88Pcs Ingrown Toenail Corrector Strips 2 Types Breathable Toe Nail Straightener Patch Professional Pedicure Tool Kit for Curved Nail Correction & Walking Comfort (Nude & Cute Styles)
- Price
- £4.22
- Rating
- 3.5/5
- Reviews
- 2
- Age
- 5mo ago

Ingrown Toenail Treatment Solution Extra-Strong Fast Pain Relief Formula for Ingrown Nails Prevention & Care 20ml
- Price
- £6.57
- Rating
- 4.3/5
- Reviews
- 29
- Age
- 6mo ago

Dr. Scholls Ingrown Toenail 12-Hour Pain Relief Strips - Ingrowing Toe Nail Care Treatment All-Day Cushioning Relieves Pressure Reduces Discomfort Clinically Tested Pack of 10
- Price
- £10.49
- Rating
- 3.3/5
- Reviews
- 47
- Age
- 7mo ago

Benaewa 118 Pcs Ingrown Toenail Treatment Set Breathable Ingrown Toenail Corrector for Care Relieving Pain
- Price
- £7.16
- Rating
- 4.0/5
- Reviews
- 6
- Age
- 8mo ago

Ingrown Toenail Corrector Set with Correction Strips
- Price
- £6.15
- Rating
- 3.6/5
- Reviews
- 7
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
30 falling
Sellers
107
Est. top-5 brand share
49%
Top 20: 92%
Est. top-5 click share
44%
Top 20: 83%
Open market
45%
- PODERM12%
- BEZOX11%
- Gehwol11%
- BUTBU8%
- Dr. Scholl's7%
- FASTOON5%
Demand
Ingrown Toenail Treatment search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Ingrown Toenail Treatment search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ingrown toenail treatment226K/yr
- ingrown toenail44K/yr
- ingrown toenail corrector50K/yr
- ingrowing toenail kit26K/yr
- ingrowing toenail treatment16K/yr
- in grown toe nail treatment15K/yr
- ingrown toenail kit12K/yr
- ingrown toenail plaster7K/yr
- ingrown nail treatment5K/yr
- ingrown nail corrector4K/yr
Reviews and returns
What reviews say buyers love and hate about Ingrown Toenail Treatment
We read the reviews and the return reasons for every product selling here.
“Not as effective as hoped”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ingrown Toenail Treatment questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









