Hair Fibres

Shoppers searched for this 487K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved +5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £603K a year.

Searches, last 12 months

487K

Growth, 90 days vs prior 90

+5.4%

Conversion, latest week

8.7%

Market size, estimated

£603Ka year

Peak month

November1.2× the quietest month

Top search term

hair fibres156K searches a year

Listings sell for £14.21 on average, from £5.01 to £40.04. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 500 to 750 of them. At £14.21 that is £7K to £11K a year per listing.

Average price

£14.21under the $15 to $100 sweet spot

Price range

£5.01–£40.04

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

500–750

Revenue per listing a year

£7K–£11K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #49 within Hair Colour. It carries 8,056 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

4.6%

Average rank

#49in Hair Colour

Average rating

4.18 starsAmazon United Kingdom average 4.36 stars

Average reviews

8,056per listing

Listings tracked

49

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

48 months