Skip to content

Dr Squatch Deodorant Uk

Dr Squatch Deodorant Uk shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

61
Worth a look

Top 4% of 2,481 Beauty niches · +14 vs the category median of 47

Market size 58Growth 36Conversion 54Competition 79Returns 99Price range 78Avg price 89Brand share 0Review moat 61Quality gap 86
This niche Category average · 2,481 niches

Is Dr Squatch Deodorant Uk profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Dr Squatch Deodorant Uk is a £453K/yr Amazon United Kingdom market (491K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul–Oct–Nov. Verdict: Worth a look — 61/100.

Dr Squatch Deodorant Uk: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +8.7% over the last 90 days and 4.5% of searches end in a purchase.

£453K

revenue / yr

Units sold / yr20K
Search volume / yr+8.7%491K
Conversion rate4.5%
Avg price£20.48

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers4 · 15
Top-5 product click share36%
Open market0%
Avg brand age53 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 42 products

Sponsored placement98%
New entrants (1y)22· 11 succeeded
Avg rating4.1★
Avg reviews1,068

Top Dr Squatch Deodorant Uk products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

£0£14K£27K£41K£54K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

15

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

36%

Top 20: 77%

Open market

0%

  • Dr. Squatch94%
  • Rinse & Robust2%
  • Generic2%
  • B S C1%
  • Open — no brand owns it (0%)

Dr Squatch Deodorant Uk demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume491KCVR4.5%Products42Brands4Top 5 Brands100%OOS Rate11.3%Rating4.1★Reviews1,068Avg BSR#162
18K13KSpike '25Prime Day '25Black Friday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun, Jul, Oct, Nov · busiest ÷ quietest = 2.4×

Top Dr Squatch Deodorant Uk search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • dr squatch241K/yr
  • dr squatch deodorant26K/yr
  • dr squatch soap94K/yr
  • dr squatch shower gel21K/yr
  • dr squatch uk14K/yr
  • dr squatch shampoo11K/yr
  • dr squatch body wash14K/yr
  • squatch7K/yr
  • sasquatch soap7K/yr
  • dr squatch deodorant uk34K/yr

What reviews say buyers love and hate about Dr Squatch Deodorant Uk

What buyers mention most, as a share of all reviews.

What buyers love

71% of reviews
Smell36%

Fresh scent

Quality-Overall10%

consistent quality to it

Cleansing6%

The exfoliating soap scrub is excellent

Lather4%

The lather is generous

Value For Money3%

Good value for money

What buyers complain about

61% of reviews
Smell21%

I would say weak smelling

Value For Money20%

Way too expensive

Durability4%

it just breaks up every use wouldnt buy again

Quality-Overall3%

Not very good

Ease Of Use2%

also not nice to use 😕 wouldn't bother guys

Dr Squatch Deodorant Uk return rate & reasons

Why buyers send it back, as a share of all return requests.

0.2%

Return rate

6%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Smell
20%
2Defective Material/Parts
15%
3Quality-Overall
12%
4Functionality-Overall
10%
5Ingredients-Overall
8%

Common Dr Squatch Deodorant Uk questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Dr Squatch Deodorant Uk 61/100 on Amazon United Kingdom — Worth a look. The niche generates £453K/yr across 42 tracked products. 11 of 22 products launched in the last 360 days are still selling. Search demand moved +8.7% over the last 90 days.
Search demand for Dr Squatch Deodorant Uk on Amazon United Kingdom peaks in Jun–Jul–Oct–Nov, where the busiest month runs 2.4× the quietest.