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body hair trimmer men

Launch it

A $2.1M/yr market growing +5.6% this quarter with returns at 1.2% — clears our launch bar.

Market size 95Growth 32Conversion 56Competition 32Returns 91Price range 92Avg price 95Brand share 26Review moat 31Quality gap 81

Market size

Incredible£2.1M

£2.1M/yr · 1.2M searches

Avg price

Incredible£38.45

avg listing price — sweet spot $15–$100

Price range

Great£12.39–£87.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.2%

return rate — above 5% kills the launch gate

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Conversion

Good4.7%

search→purchase rate — share of searches ending in a sale

Growth

Okay+5.6%

90-day search growth — must beat 0% to launch

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay3,399.83

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

According to Flapen's Amazon United Kingdom niche tracking, body hair trimmer men is a £2.1M/yr Amazon United Kingdom market (1.2M searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Dec. Verdict: Launch it — 60/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

body hair trimmer men market data

Units sold / yr
50K–60K
avg 2,500–3,000/product
Revenue / yr
£1.9M–£2.3M
units × avg price
Conversion rate
4.7%
Avg BSR
#43
Page quality
0%
Prime
100%
Sponsored
92%
Out of stock
8.1%
Avg brand age
28 months
Avg seller age
163 days

Competition & brand share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 flat

Sellers

166

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

66%

Top 20: 95%

Open market

8%

  • Manscaped Refining The Gentleman25%
  • PHILIPS21%
  • houpoo21%
  • VIKICON18%
  • MANSPOT5%
  • Gillette3%
  • Open — no brand owns it (5 brands, 8%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +5.6% search growth over the last 90 days.
35K25KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.0×

Top body hair trimmer men search terms

  • manscaped256K/yr
  • manscape136K/yr
  • body hair trimmer men83K/yr
  • body trimmer men90K/yr
  • body shavers for men66K/yr
  • mens body shaver52K/yr
  • body trimmer48K/yr
  • pubic hair trimmer for men65K/yr
  • manscaped ball trimmer32K/yr
  • body shaver37K/yr
All search terms

Top body hair trimmer men products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£210K20%£421K30%£631K40%£841K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about body hair trimmer men

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Great product, as described”

Value For Money16%

“very affordable”

Ease Of Use11%

“easy to handle”

Battery Life7%

“Longer battery life”

Advertised Vs Actual Product7%

“Exactly what i wanted”

Add-Ons/Attachments5%

“All attachments are great and very affordable”

Charging4%

“charge lasts long”

Soft Feel4%

“gentle on the skin”

Efficiency2%

“It does the job very well”

Weight Light2%

“Lightweight”

What buyers complain about

Quality-Overall14%

“Too expensive for the quality of the product”

Charging13%

“Stopped Charging”

Durability12%

“doesnt last”

Value For Money8%

“Waste of money”

Functionality-Overall5%

“Not performant”

Allergies3%

“then eventually left a rash”

Add-Ons/Attachments3%

“Attachments feel cheaply made”

Advertised Vs Actual Product3%

“Wrong description”

Strength3%

“it's weak at hair removal”

Battery Life3%

“Had to let the battery drain”

Top return reasons

Functionality-Overall23%
Charging14%
Quality-Overall10%
Defective Material/Parts7%
Advertised Vs Actual Product7%
Product Condition5%
Size-Overall5%
Add-Ons/Attachments4%
Value For Money3%
Damage/Burn Hair3%

Common questions

Is body hair trimmer men profitable to sell on Amazon United Kingdom?
The niche generates £2.1M/yr across 24 tracked products. 9 of 11 products launched in the last 360 days are still selling. 90-day search growth is +5.6%. Flapen's verdict: Launch it (60/100).
How competitive is the body hair trimmer men niche?
11 brands and 166 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in body hair trimmer men?
Top complaints mined from reviews: Quality-Overall, Charging, Durability. The return rate is 1.2%.
When does demand for body hair trimmer men peak?
Demand peaks in Dec; the busiest month runs 2.0× the quietest.
What does it cost to enter the body hair trimmer men niche?
Listings span £12.39–£87.55; the average listing price is £38.45 (sweet spot $15–$100). The average incumbent carries 3,400 reviews — the moat a new listing must climb.