Body Hair Trimmer Men

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.1M a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

+5.6%

Conversion, latest week

4.7%

Market size, estimated

£2.1Ma year

Peak month

December2.0× the quietest month

Top search term

manscaped256K searches a year

Listings sell for £38.45 on average, from £12.39 to £87.55. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,500 to 3,000 of them. At £38.45 that is £96K to £115K a year per listing.

Average price

£38.45inside the $15 to $100 sweet spot

Price range

£12.39–£87.55

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

2,500–3,000

Revenue per listing a year

£96K–£115K

Returns

1.2%of orders · Amazon United Kingdom median 0.6%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #43 within Hair Cutting Tools. It carries 3,400 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

8.1%

Average rank

#43in Hair Cutting Tools

Average rating

4.21 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,400per listing

Listings tracked

24

11 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

9Amazon's first-year sales bar

Average brand age

28 months