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Boar Bristle Hair Brush

Maybe

An estimated 0.7% of orders come back. But demand is soft, at -3.7% this quarter, so Boar Bristle Hair Brush is a Maybe.

Flapen Score
59
59 / 100
Top 7% of 2,481 Beauty niches · +12 vs the category median of 47
Market size
£403K/yr562K searches / yr
90-day growth
-3.7%search demand this quarter
Competition
39%top-5 click share · 32 brands · 115 sellers

Flapen Score

Boar Bristle Hair Brush against its category

The dotted line is the Beauty average. Past it, Boar Bristle Hair Brush is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Boar Bristle Hair Brush market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Boar Bristle Hair Brush 562K times last year and spent an estimated £403K. The top 5 brands take 55% of clicks. Demand peaks in Jan. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 562K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £403K a year.

Searches, last 12 months
562K
Growth, 90 days vs prior 90
-3.7%
Conversion, latest week
5.0%
Market size, estimated
£403Ka year
Peak month
January2.0× the quietest month
Top search term
boar bristle hair brush189K searches a year

02 · Price

A sale here is worth £14.39.

Listings sell for £14.39 on average, from £2.60 to £148.21. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At £14.39 that is £7K to £11K a year per listing.

Average price
£14.39under the $15 to $100 sweet spot
Price range
£2.60–£148.21
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
500–750
Revenue per listing a year
£7K–£11K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #196 within Styling Tools. It carries 3,961 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
1.3%
Average rank
#196in Styling Tools
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,961per listing
Listings tracked
39

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Boar Bristle Hair Brush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

32 falling

Sellers

115

Top-5 brand share

55%

Top 20: 92%

Top-5 click share

39%

Top 20: 85%

Open market

40%

  • Brand 115%
  • Brand 212%
  • Brand 312%
  • Brand 410%
  • Brand 57%
  • Brand 65%

Demand

Boar Bristle Hair Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 2.0×

Search terms

Top Boar Bristle Hair Brush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • boar bristle hair brush189K/yr
  • boar bristle brush70K/yr
  • bristle brush hair48K/yr
  • smoothing hair brush34K/yr
  • soft hair brush30K/yr
  • mason pearson hairbrush33K/yr
  • soft bristle hair brush31K/yr
  • bristle brush20K/yr
  • boar brush18K/yr
  • smoothing brush18K/yr

Reviews and returns

What reviews say buyers love and hate about Boar Bristle Hair Brush

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Brush Quality”
8%of negative reviews mention “Hair Related”
0.7%of orders come back
“my hair began to snap quite badly”
A buyer, on “Hair Related”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Boar Bristle Hair Brush questions

Answered from the same tracked data.