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Ball Deodorant Mens

Maybe

An estimated 0.4% of orders come back. But shoppers spend an estimated $93K a year here, so Ball Deodorant Mens is a Maybe.

Flapen Score
55
55 / 100
Top 15% of 2,481 Beauty niches · +8 vs the category median of 47
Market size
£93K/yr61K searches / yr
90-day growth
+32.7%search demand this quarter
Competition
57%top-5 click share · 11 brands · 15 sellers

Flapen Score

Ball Deodorant Mens against its category

The dotted line is the Beauty average. Past it, Ball Deodorant Mens is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ball Deodorant Mens market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ball Deodorant Mens 61K times last year and spent an estimated £93K. The top 5 brands take 87% of clicks. Demand peaks in Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 13.7% of those searches ended in a purchase.

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved +32.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £93K a year.

Searches, last 12 months
61K
Growth, 90 days vs prior 90
+32.7%
Conversion, latest week
13.7%
Market size, estimated
£93Ka year
Peak month
December2.4× the quietest month
Top search term
below the belt15K searches a year

02 · Price

A sale here is worth £11.06.

Listings sell for £11.06 on average, from £5.71 to £34.28. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £11.06 that is £3K to £6K a year per listing.

Average price
£11.06under the $15 to $100 sweet spot
Price range
£5.71–£34.28
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #183 within Bath & Body. It carries 4,359 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#183in Bath & Body
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,359per listing
Listings tracked
21

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
53 months

Products

Top Ball Deodorant Mens products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 flat

Sellers

15

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

57%

Top 20: 99%

Open market

9%

  • Brand 160%
  • Brand 212%
  • Brand 36%
  • Brand 46%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (5 brands, 9%)

Demand

Ball Deodorant Mens search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KBlack Friday '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.4×

Search terms

Top Ball Deodorant Mens search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • below the belt15K/yr
  • ball deodorant mens18K/yr
  • below the belt fresh & dry balls5K/yr
  • ball deodorant7K/yr
  • ball cream for men6K/yr
  • groin deodorant4K/yr
  • ball cream3K/yr
  • fresh balls3K/yr

Reviews and returns

What reviews say buyers love and hate about Ball Deodorant Mens

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Functionality-Overall”
0.4%of orders come back
“Did not suit. Did nothing for me except burn”
A buyer, on “Functionality-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Ball Deodorant Mens questions

Answered from the same tracked data.