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Baby Pink Nail Polish

Maybe

An estimated 0.2% of orders come back. But prices span $2.96–$7.41, mostly outside the sweet spot, so Baby Pink Nail Polish is a Maybe.

Flapen Score
56
56 / 100
Top 13% of 2,481 Beauty niches · +9 vs the category median of 47
Market size
£39K/yr107K searches / yr
90-day growth
+69.9%search demand this quarter
Competition
49%top-5 click share · 17 brands · 111 sellers

Flapen Score

Baby Pink Nail Polish against its category

The dotted line is the Beauty average. Past it, Baby Pink Nail Polish is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baby Pink Nail Polish market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Baby Pink Nail Polish 107K times last year and spent an estimated £39K. The top 5 brands take 71% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 8.6% of those searches ended in a purchase.

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +69.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £39K a year.

Searches, last 12 months
107K
Growth, 90 days vs prior 90
+69.9%
Conversion, latest week
8.6%
Market size, estimated
£39Ka year
Peak month
June2.7× the quietest month
Top search term
baby pink nail polish41K searches a year

02 · Price

A sale here is worth £4.20.

Listings sell for £4.20 on average, from £2.96 to £7.41. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £4.20 that is £420 to £1K a year per listing.

Average price
£4.20under the $15 to $100 sweet spot
Price range
£2.96–£7.41
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£420–£1K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

55% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #126 within Manicure & Pedicure. It carries 15,889 reviews at 4.06 stars, so a new listing needs social proof before a better product.

Sponsored listings
55%
Prime listings
97%
Out of stock, average day
6.8%
Average rank
#126in Manicure & Pedicure
Average rating
4.06 starsAmazon United Kingdom average 4.36 stars
Average reviews
15,889per listing
Listings tracked
33

04 · Newcomers

1 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Baby Pink Nail Polish products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 rising

Sellers

111

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

49%

Top 20: 87%

Open market

24%

  • Brand 134%
  • Brand 215%
  • Brand 39%
  • Brand 47%
  • Brand 57%
  • Brand 65%

Demand

Baby Pink Nail Polish search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 2.7×

Search terms

Top Baby Pink Nail Polish search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • baby pink nail polish41K/yr
  • pale pink nail polish29K/yr
  • light pink nail polish27K/yr
  • pale pink nail varnish6K/yr
  • baby pink nail varnish5K/yr

Reviews and returns

What reviews say buyers love and hate about Baby Pink Nail Polish

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Color”
19%of negative reviews mention “Color”
0.2%of orders come back
“Wrong colour”
A buyer, on “Color”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Baby Pink Nail Polish questions

Answered from the same tracked data.