Baby Bouncer

Shoppers searched for this 2.5M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.2M a year.

Searches, last 12 months

2.5M

Growth, 90 days vs prior 90

+1.1%

Conversion, latest week

1.0%

Market size, estimated

£1.2Ma year

Peak month

July1.4× the quietest month

Top search term

baby bouncer962K searches a year

Listings sell for £48.39 on average, from £8.91 to £148.24. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At £48.39 that is £12K to £24K a year per listing.

Average price

£48.39inside the $15 to $100 sweet spot

Price range

£8.91–£148.24

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

£12K–£24K

Returns

2.3%of orders · Amazon United Kingdom median 0.6%

79% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #30 within Activity & Entertainment. It carries 2,465 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

75%

Out of stock, average day

8.1%

Average rank

#30in Activity & Entertainment

Average rating

4.29 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,465per listing

Listings tracked

73

13 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

13

Successful launches

5Amazon's first-year sales bar

Average brand age

41 months