Baby Bath Seat

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -11.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £616K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-11.4%

Conversion, latest week

3.1%

Market size, estimated

£616Ka year

Peak month

January1.3× the quietest month

Top search term

baby bath seat472K searches a year

Listings sell for £18.95 on average, from £11.62 to £25.43. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At £18.95 that is £19K to £24K a year per listing.

Average price

£18.95inside the $15 to $100 sweet spot

Price range

£11.62–£25.43

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

1,000–1,250

Revenue per listing a year

£19K–£24K

Returns

1.5%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #12 within Health & Baby Care. It carries 4,126 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

84%

Out of stock, average day

3.7%

Average rank

#12in Health & Baby Care

Average rating

4.38 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,126per listing

Listings tracked

19

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

36 months